For more than 40 years, Calian has been solving the world’s most complex problems by pairing the brightest minds with powerful technology. Calian solutions impact the world; from the satellites in space that connect us, to the farms that feed us, from the medical professionals who care for us, to the governments, schools and companies that make the world better every day.
Position Overview
The Social Media and Marketing Student leverages their creative edge and collaborative teamwork abilities to grow our brand visibility and reputation to international audiences in the telecommunications, space, terrestrial and defence industries. You will work with a team of marketing and communication professionals in Saskatoon and Ottawa to gain an understanding of the Calian Business Units (Advanced Technologies, Health, Learning, IT & Cyber Solutions) and how we work together to provide products and services to our clients around the globe.
The Social Media and Marketing Student is an eight-month co-op or internship opportunity based in Saskatoon, SK.
Responsibilities
Social Media Strategy
- Contribute to the development and management of social media marketing strategy
- Collaboratively develop social media campaigns and monitor KPIs through leveraging media marketing tools such as HubSpot
- Collaborate with marketing team to maintain an engaged social media calendar
- Support the distribution of marketing material via social media channels
Content Creation and Branding
- Collaboratively create multimedia marketing campaigns for Calian’s product lines to international audiences
- Develop engaging content for social media platforms
- Assist in the creation and editing of written, video, and photo content
- Ensure customer-facing content aligns with the brand strategy and visual identity
- Maintain a unified brand voice across different social media channels
Research and Analysis
- Gather data on existing or potential customers, competitors, and market segments to support the development of targeted marketing strategies
- Research and share best social media practices, platforms, and tools with the Marketing team
Qualifications
- Enrolled in a co-op or internship program in Marketing or related field
- Knowledge of social media best practices
- Proficiency with video and photo editing tools, such as Canva is considered an asset
- Experience leveraging LinkedIn for social media campaigns is considered an asset
- Experience in marketing or public relations is considered an asset
- Experience with Adobe Creative Suite (Photoshop, Illustrator, Premier Pro) is considered an asset
- You will have the ability to meet the requirements outlined in the Canadian Controlled Goods Program
- You will be able to obtain a Government Security Clearance at the Reliability level