Senior Marketing Manager

argenx is a global immunology company committed to improving the lives of people suffering from severe autoimmune diseases. In partnership with leading academic researchers through its Immunology Innovation Program (IIP), argenx aims to translate immunology breakthroughs into a world-class portfolio of novel antibody-based medicines.

argenx developed and is commercializing VYVGART (efgartigimod alfa), the first approved neonatal Fc receptor (FcRn) blocker in Canada, the USA, Japan, Israel, the EU, the UK, and China. VYVGART is the first and only antibody fragment that blocks the neonatal Fc receptor (FcRn). VYVGART’s novel mechanism-of-action precisely targets the underlying disease pathogenesis of autoimmune disorders, namely pathogenic IgG autoantibodies. VYVGART was approved in Canada for generalized Myasthenia Gravis (gMG) in 2023, and it is currently being evaluated in several other serious autoimmune diseases.

argenx Canada is seeking an experienced marketer who thrives in a nimble, fast-paced environment, is passionate about science, and is deeply motivated to make a difference for people living with rare diseases. It is an exciting time to join our enthusiastic, innovative, and growing team!

The Senior Marketing Manager (SMM) is responsible for maximizing the long-term potential of VYVGART in Canada through cross-functional development of the VYVGART brand strategy and execution of marketing tactics and projects aligned to this strategy. The role will encompass all aspects of brand management, promotional strategy, HCP engagement, and KOL development across Canada. Reporting to the Marketing Director, the SMM will be a key leader in shaping plans to improve the lives of patients suffering from rare diseases. The SMM must collaborate effectively with a broad range of internal and external stakeholders, including Medical, Commercial, Regulatory Affairs, Government Affairs, Market Access, Patient Advocacy, Patient Services, Legal, Compliance, Corporate Communications, as well as many 3rd-party agencies and HCPs.

Roles and Responsibilities:

1. Support the development and execution of the VYVGART brand strategy and disease state strategy, messaging, and tactics.
2. Work closely with the cross-functional brand team in the development and co-creation of promotional activities.
3. Collaborate with the cross-functional brand team on day-to-day management of agencies on assigned projects to ensure marketing direction is pulled through and project timelines are met.
4. Work closely with Medical Affairs, Legal, and Regulatory to effectively navigate the Promotional Material Review process, prioritize, and ensure timely and compliant development of HCP-directed materials and tactics.
5. Support the development, execution, and implementation of core peer-to-peer initiatives and materials for HCPs.
6. Actively research and monitor customer and competitor insights to course-correct strategic plans and ensure optimized tactical focus.
7. Coordinate the argenx Canada presence and activities at National and Regional conferences in partnership with Key Account Managers and Medical colleagues.
8. Serve as a key liaison between the field team and the head office team.
9. Ensure efficient processes are executed in accordance with argenx policies and procedures.
10. Commitment to consistently working in a way reflective of argenx cultural values including Innovation, Excellence, Co-creation, Empowerment, and Humility.

Education, Experience and Qualifications:

1. University degree in science and/or business (MSc/MBA is preferred).
2. Specialty care marketing experience and/or relevant commercial experience in the pharmaceutical/biotech industry (rare disease experience is preferred, pre-launch/launch phase brand marketing is preferred).
3. Experienced collaborator with an inclusive leadership style and high self-awareness.
4. A proven ability to work successfully within a diverse team.
5. Successful track record of cross-functional team leadership with a well-developed understanding of regulatory, legal, and compliance requirements around pharmaceutical promotion.
6. Experience effectively managing external agency partners and collaborating with cross-functional teams and internal/external stakeholders to implement tactics and marketing programs.
7. Strong commercial acumen and executional excellence in critical thinking, problem-solving, analytics, forecasting, and budgetary responsibilities.
8. Proven communication, presentation, and influencing skills.
9. Ability to execute multiple, simultaneous projects and manage resources to ensure deliverables are on time, on budget, and address business objectives.
10. Ability to work under pressure in a fast-paced environment and prioritize to achieve positive results and maximum impact.
11. Self-starter, initiative, ability to work in dynamic environments.
12. Bilingual in French and English is preferred.