Senior Community Engagement Manager

Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

Are you passionate about creative communities and ready to make a significant impact? Adobe is seeking an experienced Senior Manager, Community Engagement to join our dynamic team. This is an outstanding opportunity to play a pivotal role in driving community engagement, advocating for our customers, and ensuring Adobe’s active presence in online communities.

What you’ll do:

1. Drive community engagement, relationship building, and Adobe's online presence on platforms like Reddit, Facebook, and private forums.
2. Foster trust and support community advocacy, encouraging positive engagement among users in our key online communities.
3. Manage and coordinate both proactive and reactive online community engagement across teams, ensuring seamless interactions and collaboration.
4. Cultivate and manage relationships with key community forums and leaders to drive dynamic community discussions and engagement.
5. Determine gaps and opportunities in the content and platform landscape, ensuring Adobe's presence is robust and meets user needs.
6. Leverage community expertise to identify trends, user behaviors, and growth opportunities, adapting strategies to stay ahead.
7. Improve community engagement on Adobe-managed Discord servers and Reddit forums.
8. Work closely with Community Content and Community Strategy teams to support broader initiatives and foster a collaborative environment.
9. Develop metrics and a measurement framework for community engagement and customer sentiment, ensuring data-driven decisions.
10. Set standard processes for online engagement and cultivate a virtual team of Product Managers to increase their visibility in the community.

What you need to succeed:

1. BA/BS preferred OR 10+ years of experience in strategic and operational community management OR equivalent practical experience.
2. Extensive understanding of online community dynamics with a proven history of building, encouraging, and nurturing large-scale communities successfully.
3. Strong written communication skills with the ability to manage sensitive and nuanced conversations online.
4. Remarkable talent for establishing and maintaining flawless operational execution, with a focus on driving enhanced solutions and improving community experiences.
5. Proven ability to craft, implement, and lead change initiatives that foster growth, engagement, and positive sentiment among online communities.
6. Self-starter with the ability to quickly adapt to changing priorities, take initiative, and assume responsibility for completing tasks.
7. Strong analytical skills with an understanding of measuring community engagement efficacy through various channels.