Retail Field Trainer

Overview

High Tide Inc. is looking for our next super star, an experienced Retail Field Trainer for Alberta North. Our organization is fast-paced, growing, and highly successful in the cannabis retail space. As a Field Trainer, you take pride in educating our sales managers, staff, and store teams using various methods, like coaching, virtual sessions, and interactive activities, and be part of the successful retail team!

Responsibilities

• Assess, develop, implement, and monitor training programs organization-wide.
• Apply various training techniques (e.g., virtual, auditory, tactile, one-on-one, group, etc.).
• Organize role-playing activities to simulate difficult client and employee cases (e.g., how to overcome objections, hard coaching conversations, documentation and development, etc.).
• Conduct onboarding training sessions for new hires for all store-level positions.
• Teach presentation and persuasion techniques to new hires and existing employees.
• Educate store teams to provide consistent results in sales generation, human resources, visual merchandising, operations, compliance, and loss prevention.
• Work with management staff and retail operations to determine training gaps.
• Evaluate outsourced training options to determine the best decision for High Tide.
• Keep up to date with changes in the field of training and development by attending seminars, workshops, webinars, etc. for continuous learning opportunities.
• Maintain ongoing records of training education and reference materials provided.
• Provide ongoing coaching to the training and development team.
• Travel to retail locations as and when required for new store openings and other training needs.
• Provide operational assistance to Area, District, and Training Leaders when requested or needed.
• Perform other duties as required.

Qualifications

• Minimum 5 years of solid retail work experience, with a focus on training and development.
• Excellent presentation and communication skills.
• Knowledge of cannabis field and accessories.
• Demonstrated ability to provide beneficial recommendations to solve store-level issues related to regulations, laws, policies, and conflict resolution.
• Ability to develop and implement successful and effective training and development programs and activities.
• Ability to motivate employees to achieve sales quotas and operational expectations.
• Sense of ownership and pride in your performance and its impact on the company’s success.
• Strong problem identification and problem resolution skills.
• Proven ability to support and implement training and development.
• Computer literacy, including effective working skills of MS Word, Excel, PowerPoint, e-mail, and LMS (Learning Management System) are required.
• Availability to travel and visit our retail stores, as needed.

About Us

High Tide Inc. is the leading community-grown, retail-forward cannabis enterprise engineered to unleash the full value of the world’s most powerful plant and is the second-largest cannabis retailer globally by store count. High Tide (HITI) is uniquely built around the cannabis consumer, with wholly diversified and fully integrated operations across all components of cannabis, including:

• Bricks & Mortar Retail: Canna Cabana is the largest cannabis retail chain in Canada, with 192 current locations spanning British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, and growing. In 2021, Canna Cabana became the first cannabis discount club retailer in the world.
• Retail Innovation: Fastendr is a unique and fully automated technology that employs retail kiosks to facilitate a better buying experience through browsing, ordering, and pickup.
• Consumption Accessories: High Tide operates a suite of leading accessory e-commerce platforms across the world, including Grasscity.com, Smokecartel.com, Dailyhighclub.com, and Dankstop.com.
• E-commerce Platforms: High Tide operates a suite of leading accessory sites across the world, including Grasscity.com, Smokecartel.com, Dailyhighclub.com, and Dankstop.com.

Brands: High Tide’s industry-leading and consumer-facing brand roster includes Queen of Bud, Cabana Cannabis Co, Daily High Club, Vodka Glass, Puff Puff Pass, Dopezilla, Atomik, Hue, Evolution, and more.

CBD: High Tide continues to cultivate the possibilities of consumer CBD through Nuleafnaturals.com, FABCBD.com, blessedcbd.de, and blessedcbd.co.uk.

Wholesale Distribution: High Tide keeps that cannabis category stocked with wholesale solutions via Valiant.

Licensing: High Tide continues to push cannabis culture forward through fresh partnerships and license agreements under the Famous Brandz name.

High Tide consistently moves ahead of the currents, having been named one of Canada’s Top Growing Companies in 2021, 2022, 2023, and 2024 by the Globe and Mail’s Report on Business Magazine, and was named as one of the top 10 performing diversified industries stocks in both 2022 and 2024 TSX Venture 50. High Tide was also ranked number one in the retail category on the Financial Times list of Americas’ Fastest Growing Companies for 2024.

To discover the full impact of High Tide, visit www.hightideinc.com. For investment performance, don’t miss the High Tide profile pages on SEDAR+ and EDGAR.

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