Research Communications Coordinator - Temporary Part Time (April 2025 - June 2025)

Status: Temporary Part Time (April 2025 – June 2025)

Hours: Monday to Friday; up to 24 hours/week

Home Campus: Fennell (hybrid work arrangements available)

Rate of Pay: $20.56/hour

Posting Date: April 1st, 2025

Closing Date: April 7th, 2025 at 7:00pm EST

The Research Communications Coordinator will support/drive IDEAWORK’s targeted industry and community-focused communications, events, and marketing activities, providing support to internal research teams as well as developing, creating, implementing, and analyzing campaigns, events, and content.

Part of IDEAWORKS Business Development Team, the incumbent will help build IDEAWORKS’ strong reputation amongst an external and internal audience by developing content, engaging with followers, and monitoring to ensure platform growth. The incumbent is an innovator and passionate about digital marketing, content marketing, and event planning, eager to identify and implement trends to optimize campaigns and provide direction across all platforms.

What you’ll be doing:

Content /Copywriting

• Prepare project summaries of IDEAWORKS research projects.
• Prepare case studies of IDEAWORKS research projects.
• Assist internal clients with the development of white papers.
• Source content from various internal departments when required.
• Develop and edit marketing copy related to IDEAWORKS collateral, social media posts, newsletters/e-blasts, and advertising (digital and print).
• Ensure marketing messages align across all advertising platforms.
• Collaborate with various internal departments to provide content where required.

Events Planning and Implementation

• Support the coordination, planning, development, and implementation of all IDEAWORKS research events, webinars, open houses, and showcase events, including virtual, in-person, and hybrid initiatives.
• Plan and coordinate the activities of a team of college employees (working with property services, catering, parking, security, marketing, international, and academic areas) internal and external suppliers, and students to provide a high quality of service and implement professional events from concept to completion.
• Work within the constraints of college policies and procedures, as well as assist with budgets (revenue and expenses planning).
• Follow protocols for events in conjunction with other internal College departments, schools, student government, and contract clients to ensure effective staging of events and appropriateness of events to the promotion of Mohawk’s overall image.
• Ensure that all events are AODA compliant by requesting and arranging closed captioning, sign language interpreters, etc., when required.
• Work closely with public affairs and marketing, coordinate events communications plans, and produce promotional material to attract the widest relevant audience.
• Provide on-site coordination at all IDEAWORKS events.
• Assist with post-event evaluations to ensure appropriate record keeping for event statistics to assist with future event planning.

Digital content

• Maintain existing content and develop new content for the IDEAWORKS site based on guidance from the IDEAWORKS Business Development team.
• Monitor and identify relevant external content for IDEAWORKS audience (internal and external) to share via the IDEAWORKS website, social media, and Mohawk News Desk.
• Continue the development of IDEAWORKS’ profile in the social media space including but not limited to Twitter, LinkedIn, and YouTube.
• Contribute to social media content by supplying or sourcing photos and videos where necessary.
• Liaise with internal clients on the development, management, and reporting of paid social media initiatives.
• Align digital media goals to overall marketing strategies, with a particular focus on establishing IDEAWORKS credibility and recruiting partners for applied research projects.
• Assist in social media crisis management and simulation.

Analytics and Reporting

• Support the tracking, reporting, analysis, and optimization of all media plans/buys across all channels including print, digital, and social.
• Liaise with internal clients to define key success metrics.
• Lead the management and development of website and social media tracking, reporting, analysis, and optimization.

Media Relations

• Support the writing of press releases and news stories for internal and external platforms.
• Support the development of media pitches for appropriate trade publications and mainstream outlets with guidance from the Manager of Business Development.
• Develop and maintain relationships with publishers and editors to increase success of pitches.

What you’ll bring to the role:

• Two (2) year diploma in Business - Marketing or Communication.
• One (1) year work experience in B2B digital marketing and advertising strategy, social media community management, analytics, tracking, and measurement.
• High degree of technical expertise in the use of digital marketing tools and applications (e.g., Hootsuite, Sprout Social, Twitter, YouTube, Google Business, LinkedIn, Google AdWords/Analytics).
• Proven experience as an admin on LinkedIn and Twitter business pages including managing multiple paid campaigns and accounts.
• Proven experience in digital campaign development (e.g., search, display, retargeting).
• Proven expertise in digital and hybrid event planning.
• Expertise in copywriting and content development. SEO experience considered an asset.
• Photoshop/InDesign experience, video editing skills are also an asset.
• Proven ability to handle multiple competing priorities in a fast-paced environment.
• Financial acumen.
• Experience in researching and recommending new technologies with forecasted and planned budget resources.
• Demonstrated commitment and understanding of human rights, equity, diversity, inclusion, and accessibility.
• The ability to communicate and work effectively with diverse students, employees, and communities.

What we offer:

• Opportunity to gain experience and build relationships at a Hamilton/Niagara Top Employer.
• Access to professional development opportunities.
• Option to enroll in Defined Benefit pension plan (CAAT) with contributions matched by Mohawk College.
• Discounted rate for full-service athletic facility and instructor-led classes.
• Opportunities to engage in wellness events and activities.

To find out more about working at Mohawk College, please visit:

https://www.mohawkcollege.ca/about-mohawk/careers-at-mohawk

We are committed to reconciliation and nurturing an inclusive, diverse, equitable, and accessible (IDEA) environment for everyone who learns and works at Mohawk College. We welcome applications from racialized persons, women, Indigenous people, persons with disabilities, 2SLGBTQIA+ persons, and others who may contribute to the further diversification of ideas.

The College is committed to fostering inclusive and barrier-free recruitment and selection processes. If you require accommodation during any stage of the recruitment process, please contact Human Resources.

To learn more about Mohawk College’s commitments, please visit the Mohawk College strategic plan webpage:

https://www.strategicplan.mohawkcollege.ca/