Marketing Vice-President - Trade, Broadcasting and Other Services
Job Details:
Location: Brampton, ON L6T 5A2
Salary: $50,000 to $80,000 annually (To be negotiated)
Terms of Employment: Permanent, Full-time
Hours: 35 to 40 hours per week
Start Date: Starts as soon as possible
Vacancies: 1 vacancy
Verified: Yes
Overview:
Languages: Bilingual
Education:
Bachelor’s degree
Experience:
5 years or more
Work Setting:
Business services
Responsibilities:
- Allocate material, human and financial resources to implement organizational policies and programs.
- Authorize and organize the establishment of major departments and associated senior staff positions.
- Co-ordinate the work of regions, divisions or departments.
- Establish objectives for the organization and formulate or approve policies and programs.
- Represent the organization, or delegate representatives to act on behalf of the organization, in negotiations or other official functions.
- Write and edit press releases, newsletters, and communications materials.
- Manage contracts.
- Plan, organize, direct, control and evaluate the design, development and maintenance of Internet and Intranet sites to manage an organization’s Internet presence.
- Hire, train, direct and motivate staff.
- Prepare or oversee the preparation of reports, briefs, bibliographies, speeches, presentations, website content, and press releases.
- Prepare and/or deliver educational, publicity and information programs, materials, and sessions.
- Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments, and other organizations.
- Develop, implement and evaluate communication strategies and programs.
- Market business services.
- Establish distribution networks for products and services, initiate market research studies and analyze their findings.
- Gather, research and prepare communications material.
- Co-ordinate special publicity events and promotions.
- Answer written and oral inquiries.
- Initiate and maintain contact with the media.
- Train and supervise staff.
- Assist in the preparation of brochures, reports, newsletters and other material.
- Advise clients on advertising or sales promotion strategies.
- Assist in product development and direct and evaluate the marketing strategies of establishments.
- Prepare sports, literary, performance or other contracts.
- Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments, and other organizations.
- Conduct public opinion and attitude surveys.
- Develop promotional materials.
- Plan and control budget and expenditures.
- Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services.
- Act as spokesperson for an organization.
- Direct and evaluate establishments and departments that develop and implement communication strategies and information programs.
- Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes.
Supervision:
More than 20 people
Credentials:
Certificates, licenses, memberships, and courses: Project Management Professional (PMP)
Experience and Specialization:
Computer and technology knowledge: MS Excel, MS Outlook, MS PowerPoint, MS Windows, MS Word, Spreadsheet, Project management software, Word processing software
Area of work experience: Marketing
Area of specialization: Sales, E-commerce, Media relations, Accounting and financial services, Market research, Project management