marketing specialist

Overview

Languages: English

Education

• College/CEGEP

Experience

1 year to less than 2 years

On site

Work must be completed at the physical location. There is no option to work remotely.

Responsibilities

• Evaluate communication strategies and programs
• Oversee the preparation of public written material
• Provide consultation on planning and starting of new businesses
• Supervise professional and support staff and students
• Train staff
• Administer programs to promote industrial and commercial business investment in rural and urban areas
• Perform administrative tasks
• Plan development projects
• Recruit and hire staff
• Respond to enquiries from members of the business community concerning development opportunities
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Develop social and economic profiles of an area to encourage industrial and commercial investment
• Conduct comparative research on marketing strategies for industrial and commercial products
• Prepare reports, research papers, educational texts or articles
• Advise clients on advertising or sales promotion strategies
• Assist in the preparation of brochures, reports, newsletters and other material
• Initiate and maintain contact with the media
• Review and evaluate commercial or industrial development proposals
• Evaluate customer service and store environments
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Develop and implement business plans
• Consult with clients after sale to provide ongoing support