Marketing Manager

At BC Place, a division of BC Pavilion Corporation (PavCo), we work to create unforgettable moments, world-class experiences and stronger connections to community, industry and culture.

As Western Canada's leading venue for live events, we host a year-round schedule of sporting events, concerts, consumer shows and more each year while also supporting the community through an array of ongoing partnerships and initiatives.

PavCo is hiring a Marketing Manager to join the Communications and Community Engagement team at BC Place. Reporting to the Senior Marketing and Communications Manager, the Marketing Manager plays a critical role in managing and amplifying the BC Place brand by leading the development and execution of the annual marketing strategy to support the stadium’s overall strategic priorities.

Your efforts will directly contribute to enhancing the reputation of BC Place through overseeing the creation and management of compelling marketing campaigns, including the stadium's digital/online presence, social media, out-of-home advertising campaigns, in-house signage and branding including concession brands, and all external and internal marketing assets.

If you are a motivated and driven marketing individual, looking for an exciting and challenging role that offers you the opportunity to make a significant impact, we would love to hear from you.
This is your chance to shape the future of BC Place, driving growth and customer experience to new heights!

WHAT YOU WILL DO:

• Provide expertise and leadership in developing and implementing an annual marketing strategy for BC Place.
• Develop and implement creative marketing campaigns and initiatives across multiple channels, which support the stadium’s events, in-house brands and overall marketing objectives.
• Develop all marketing materials and assets including print and digital advertising, website management and social media marketing and campaigns.
• Project manage the production of marketing assets, including developing creative briefs and workback schedules to ensure deliverables are on time and within budget.
• Manage and amplify the BC Place brand, to ensure look and feel, messaging and tone are consistent across all materials and channels.
• Maintain and update the BC Place website, including creating new webpages aligned with BC Place’s goals and objectives.
• Work closely with the BC Place sales team to align marketing efforts with sales goals and ensure seamless communication and coordination.
• Monitor and analyze marketing performance metrics to assess the effectiveness of campaigns, provide insights and recommend improvements.
• Liaise with the Vancouver Convention Centre’s marketing department to ensure overall consistency with PavCo’s overall marketing activities and brand.
• Support the overall activities of the Shared Services Communications and Community Engagement team.
• Provide on-site marketing and communication support for BC Place events (some evening and weekend work required).

• University or post-secondary education in a relevant field, such as marketing, communications or another related discipline.
• Minimum of five years of progressive marketing experience, preferably within the tourism and events sector or related industry.
• Proven ability to think strategically while also delivering on day-to-day tactical requirements.
• Ability to work with partners – both internal and external – to develop and deliver on the tactics within an overarching strategy.
• Innovative and creative approach, with a strong desire to try new ideas.
• Strong written, presentation and verbal communication skills, with comfort at communicating across and up/down the organization to all levels.
• Ability to manage multiple and competing deadlines to drive projects to completion, balancing pressing deliverables while thinking about long-term priorities.
• Ability to lead and project manage work from ideation to completion, with strong attention to detail.
• A solutions-oriented approach, with the ability to solve problems without all the information, established processes or prescriptive guidance.
• Alignment to PavCo’s core values of teamwork and transparency, positivity, courage and resiliency.

The salary range for this position is $77,488 – 96,860. Successful candidates will also receive benefits, paid vacation and will be eligible for the BC Public Service Pension Plan.

• Offers will be in line with PavCo’s internal pay equity and qualified candidate’s experience and education.
• Salary discussion and overall compensation package will be presented during initial phone interviews.

Our business is to deliver unparalleled, seamless service to our guests. We also strive to create vibrant and highly rewarding careers for people with passion and drive. If this sounds like an exciting opportunity, please submit your resume and cover letter by clicking on the Apply Now button. We love people who really want to make a difference.

Please note: Only candidates eligible to work within Canada should apply.

We are proud to be a diverse organization. We welcome all eligible and qualified applicants to apply to join our team, regardless of race, colour, religion, gender, sexual orientation, marital status, age, gender identity or expression, national origin, genetics, disability status, protected veteran status, or any other characteristic protected by applicable law.

Please note that we can only consider applicants who are eligible to work in Canada.