Our client is seeking to recruit a Marketing Graduate in Castlebar, Co. Mayo.
Key Responsibilities:
Work collaboratively with our Castlebar based digital marketing team to create, drive digital engagement and improve online conversion.
Support wider digital marketing activities in conjunction with internal stakeholders and third-party suppliers.
Manage the scheduling, deployment and reporting of customer email campaigns on the Klaviyo platform.
Manage and execute SMS campaigns.
Plan and deliver email automations and workflows to help retain existing customers, drive conversions and build brand loyalty.
Proof-read emails for clarity, grammar, and spelling.
Generate new creative email ideas and develop email A/B testing strategies.
Work closely with our Klaviyo account manager to continuously keep up with the latest Klaviyo tools and report back to the online team on new opportunities for growth.
Ongoing management and continued segmentation of our email database.
Track the performance of emails KPI’s against weekly, monthly, and yearly targets and communicate the performance to internal stakeholders.
Support with blog and social media content.
Creation of online stock reports.
Develop and implement Klaviyo platform growth plan.
Analysis of data to inform future email strategies and campaigns.
Forward plan and manage email marketing calendar.
Skills Experience:
Degree in Digital Marketing, Marketing, Communications, or a related field.
The ability to meet tight deadlines, multi-task, and respond quickly to changing business demands.
Knowledge of email marketing platforms such as Klaviyo, Mailchimp, or Emarsys.
Top-quality analytical skills; a significant part of this job involves gathering and analyzing data to help understand our customer base and suggesting improvements for the existing strategy.
Ability to use design applications such as Canva or Photoshop.
Excellent attention to detail.
Excellent copywriting skills.
For more information, contact Leona at Arcon Recruitment.