Marketing Coordinator

Position: Marketing Coordinator (permanent, 40 hours/week)
Reports to: CRO
Salary Range:$43,000 - 52,000 annually
Key business partners: Sales Coordinator, Business Development Associate, Editors

Minutes Solutions is a fast-growing professional minute-taking company that serves a global clientele. We strive to provide the highest-quality, prompt, and service-friendly minute-taking solutions and to be the preferred choice for any entity that requires professional minute-taking.

The Position

We are looking for a proven Marketing Coordinator to spearhead all of our digital marketing initiatives. This role's primary focus and responsibilities are to ensure the effective coordination, creation, and distribution of all marketing materials and messages that showcase our high-quality services to a wide variety of audiences.

This role reports to the CRO and is also responsible for supporting lead nurture efforts and managing all social media outreach. Our ideal candidate has experience using a range of digital marketing tools to generate high-quality prospects efficiently and effectively. We are looking for a creative thinker who values technology and wants to make an immediate impact.

Responsibilities

1. Create, maintain, and strengthen Minutes Solutions’ overall brand through all media avenues, with a focus on digital marketing.
2. Design or coordinate the design of HTML emails, newsletters, banner ads, display ads and physical marketing materials including event banners and signage.
3. Assist in writing copy for landing pages, digital ads, email marketing, PPC ads, and physical marketing materials.
4. Implement a regular schedule and design posts for social media campaigns that drive engagement and enhance Minutes Solutions’ brand.
5. Coordinate the creation of articles, eBooks, guides, and other resources to support the company blog and lead nurturing efforts.
6. Find relevant industry publications in target markets to feature Minutes Solutions’ content and increase visibility.
7. Execute a strategy to produce positive online reviews and respond to all customer reviews.
8. Provide marketing support for the Sales team’s attendance at tradeshows and events.
9. Prepare marketing activity reports and metrics for measuring program success.
10. Work with existing metrics to continually seek new sources of prospective customer data to make recommendations to the Sales team.
11. Organize and streamline service offerings into user-friendly concepts.

What are we looking for?

1. 2+ years of experience in digital marketing and social media is required.
2. Solid organizational skills and excellent attention to detail.
3. Experience with HubSpot and WordPress considered a strong asset.
4. The ability to effectively communicate with people in a range of positions and industries.
5. A wide-ranging understanding of technology - you should be someone who’s up to date on the most current and developing tech-based marketing solutions.
6. Steadfast resolve, dedication, and a high degree of personal integrity.
7. A solid grasp of data analysis and performance metrics.
8. Be able to diagnose problems quickly and have foresight into potential issues.
9. Experience in graphic design is considered a strong asset.
10. Experience managing SEO and PPC campaigns considered an asset.

The Perks

We offer three weeks of paid vacation annually, the option to work 100% remotely with a strong support team, and the ability for growth within this role.

The Recruitment Process

1. Complete our written questionnaire and submit your portfolio or previous work examples (social media posts, blog posts, written content, and/or graphics you've designed).
2. 30-minute interview with our People & Culture Manager.
3. 1-hour interview with our CRO.

We told you about us, now tell us about you! Submit your resume today outlining your relevant experience. We're looking forward to hearing from you!

Please note that due to the high volume of applications, we are not able to provide every applicant with specific feedback, but are committed to responding to your application within 7 business days. Applicants must be located in Canada and be eligible to work in Canada. We are currently accepting Canada-wide applications.

Minutes Solutions is an Equal Opportunity Employer. Our policy is simple: we are committed to upholding a workplace and recruitment process free from discrimination on basis of age, disability, sex, race, religion or belief, gender, marriage/civil partnership, pregnancy/maternity, or sexual orientation.

We are an inclusive organization and actively promote equal opportunity for all with the right mix of talent, skills and potential. We welcome applications from a wide range of candidates. Selection for roles will be based on individual merit alone.