Marketing Coordinator

Overview
We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will be responsible for supporting the marketing department in the execution of various campaigns and initiatives. This role requires a blend of creativity, analytical skills, and technical expertise to effectively contribute to our marketing strategies. The Marketing Coordinator will work closely with cross-functional teams to enhance brand visibility and drive customer engagement.

Responsibilities

1. Assist in the development and implementation of marketing strategies and campaigns.
2. Conduct market research to identify trends, customer preferences, and competitive analysis.
3. Manage and optimize SEO strategies to improve website visibility and organic traffic.
4. Create, schedule, and manage email marketing campaigns to engage target audiences.
5. Collaborate with product management teams to align marketing efforts with product launches.
6. Develop content for various platforms including websites, blogs, and social media channels using WordPress.
7. Utilize Adobe Creative Suite to design visually appealing marketing materials.
8. Monitor and analyze campaign performance metrics to inform future marketing efforts.
9. Support budgeting processes for marketing initiatives, ensuring efficient allocation of resources.
10. Assist in the planning and execution of advertising campaigns across multiple channels.

Qualifications

1. Bachelor's degree in Marketing, Communications, or a related field preferred.
2. Proven experience in digital marketing, including e-commerce strategies and email marketing.
3. Familiarity with HTML is a plus for managing website content updates.
4. Strong understanding of SEO principles and best practices.
5. Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for content creation.
6. Experience with WordPress or similar content management systems is highly desirable.
7. Excellent organizational skills with the ability to manage multiple projects simultaneously.
8. Strong analytical skills to assess campaign performance and make data-driven decisions.
9. Exceptional written and verbal communication skills with a keen attention to detail.

Join us as we work together to create impactful marketing initiatives that resonate with our audience!

Job Type: Part-time

Pay: From $17.00 per hour

Expected hours: 22.5 per week

Benefits:

• Casual dress
• On-site parking
• Store discount

Flexible language requirement:

• French not required

Schedule:

• Monday to Friday

Experience:

• Digital marketing: 1 year (preferred)

Work Location: In person

Application deadline: 2024-11-10