Marketing Coordinator

TitanFile is an award-winning solution enabling secure, efficient exchange of confidential files. As the easiest, most secure file-sharing service available, we’re transforming how businesses interact with their clients, pushing the boundaries of productivity, security, and compliance. Our mission is to set the standard for secure client communication and collaboration. At TitanFile, talented individuals thrive in an environment that removes barriers to innovation. We seek out innovative minds and offer them the freedom to make significant impacts.

OVERVIEW

The Marketing Coordinator is a key player in developing and executing impactful marketing collateral across all communication channels, driving brand awareness, and increasing engagement within our target market. This role is also instrumental in planning and managing events that align with our marketing strategy, ensuring they effectively promote our brand and foster valuable connections. Reporting directly to the Director of Marketing, the Marketing Coordinator collaborates closely with cross-functional teams and TitanFile partners to support and execute strategic marketing initiatives. This position is based in our Toronto office.

RESPONSIBILITIES

Content Creation – Create compelling collaterals to support the TitanFile Brand.

• Consistently deliver high-quality, creative and impactful copy that supports the marketing strategy including content for our website, social media platforms and email programs;
• Interact with Thought Leaders and facilitate discovery sessions to create written content;
• Create Client testimonials in both video and written form;
• Create Blogs/Vlogs, Podcasts, Whitepapers and other marketing collaterals based on Thought Leader sessions and market research findings;
• Develop client quote collateral and case studies;
• Work with third-party editors and publications as needed.

Content Packaging – Package content for distribution on various channels.

• Produce a consistent look and feel of marketing collaterals;
• Create designs/templates for all blogs, whitepapers, videos, case studies and data sheets;
• Create all required banners, images, videos, GIFs and trade show graphic design;
• Optimize all content for SEO.

Events and Initiatives – Support all marketing initiatives.

• Plan and execute marketing events, including webinars and conferences;
• Manage event logistics, budgets, and project plans;
• Research, plan, and maintain the TitanFile calendar of events, including third-party industry conferences and TitanFile-hosted events;
• Provide end-to-end management of event logistics and execution, working with outside vendors as necessary;
• Keep the Marketing Director informed of project activity, opportunities, and challenges;
• Contribute to the development and execution of the quarterly marketing calendar;
• Stay current on market news and trends;
• Identify and repurpose content for email campaigns and LinkedIn posts.

QUALIFICATIONS

• Integrity – Ethical and honest. Maintains principles when faced with challenges;
• Communication – Good oral and written communication skills. Able to deliver clear and concise information; demonstrates the ability to adapt to the audience;
• Detail-Oriented – Able to think and articulate in very simple terms. A keen eye for detail and the ability to identify missing pieces. Organized and able to prioritize multiple responsibilities;
• Self-motivated – Identifies what needs to be done and takes action; contributes new ideas; looks for ways to add value;
• Agility – Manage multiple priorities and a complicated schedule; maintain focus and composure;
• Team Player – Collaborates with others; genuinely enjoys being a part of a team and shows support and interest towards co-workers.

EXPERIENCE/KNOWLEDGE

• 2-3 years of experience in Marketing or copywriting, SaaS experience is a bonus;
• Bachelor’s degree in English Literature, Marketing, Communications or Business Admin;
• In-depth knowledge of content marketing;
• Outstanding writing skills and exceptional attention to detail;
• Execution-oriented with a passion for working in a fast-paced startup environment;
• Developing and managing an editorial calendar;
• Advanced Skills using Adobe Premiere Pro, After Effects, Photoshop, InDesign, Illustrator and Microsoft Office (PowerPoint, Excel etc.);
• Knowledge of SEO for content creation;
• Ability to take complex concepts and explain them simply and briefly;
• Excellent people skills and the ability to collaborate with cross-functional teams, from Sales to Product to Services.

WORK ENVIRONMENT

• Hybrid role with a minimum of three days per week at our Toronto office.

Why Join Us?

Our team is made up of high-performing professionals and we work towards solving two of the biggest challenges in the digital age: communication and privacy. We provide opportunities to build a career and grow professionally; there is no limit to what you can accomplish here! We want you to have a good work-life balance, so we offer flexible work hours. We provide an industry-leading benefits package, competitive base pay plus commission compensation, and tailored career growth. Does this sound like the perfect opportunity for you? Apply today to join our outstanding team!

TitanFile is an equal-opportunity employer. Please reach out to careers@titanfile.com for accommodations in the hiring process.