Marketing and Communications Assistant

Date Posted: 12/11/2024
Req ID: 41092
Faculty/Division: VP & Provost
Department: Hart House
Campus:St. George (Downtown Toronto)
Position Number: 00057345

Description:

About us:

Hart House is a centre for experiential education outside the classroom at the University of Toronto. Since it opened in 1919, Hart House functions as a place where students, faculty, staff, alumni and members of the broader community connect with each other and the world. Through an array of co-curricular programming in the arts, dialogue and wellness, Hart House works with local and international partners to foster community and to create innovative learning opportunities for students. Hart House operates from a historic facility on the St. George campus, as well as a 150-acre farm in Caledon, Ontario, offering a wide range of services through a social enterprise model that generates revenue to support its student-focused programming on all three University of Toronto campuses.

The Marketing and Communications department develops and implements marketing and communication plans, strategies and tactics to support the strategic goals of Hart House. We use a wide range of strategies to build lasting connections with our diverse audience groups including students, faculty, staff, alumni, donors, clients, members and the broader community. Using Hart House owned, campus run media channels and external media, we promote Hart House’s wide breadth of programming in integrated arts, dialogue and expression, fitness, wellness and recreation, community access and outreach, theatre and performing arts as well as Hart House hospitality services. We also provide support to the Hart House Warden’s Office, Advancement, Staff Relations & Professional Development, Information Services, Facilities and other areas.

Your opportunity:

Under the supervision of the Manager of Marketing and Communications, Revenue and Brand, the Marketing and Communications Assistant is responsible for assisting in building, disseminating and measuring the success of targeted marketing and communications strategies that promote Hart House programs, events, initiatives and services.

The incumbent collaborates extensively with all members of the team, supporting the entire portfolio of all managers in the Marketing and Communications team, to ensure that the department delivers effective marketing outreach and tactics supporting Hart House’s strategic goals. This will include assisting in the creation of social media content, website content, photography and film content, written content, graphic assets for digital and print distribution, and playing a key role in maintaining brand standards while coordinating logistical details for multi-pronged campaigns.

The incumbent will also collaborate with internal and external partners and stakeholders, increasing awareness of Hart House while maintaining and building community connections.

Your responsibilities will include:

• Determining logistical details required for email campaigns across departments
• Producing promotional and outreach materials
• Coordinating the preparation and distribution of promotional/outreach materials
• Tracking and monitoring social media analytics
• Editing content for style and tone
• Maintaining database
• Generating reports
• Creating and editing web pages with interactive media

Essential Qualifications:

• Bachelor’s Degree, preferably in Marketing or Journalism or an acceptable equivalent combination of education and experience
• Minimum four (4) years of relevant experience in marketing and communications, developing promotional materials, assisting and collaborating with key stakeholders
• Proficiency with MS Office, including Outlook, Word, Excel and PowerPoint
• Proficiency in creating content for social media platforms that is visual and written
• Demonstrated commitment to equity, diversity and inclusion in all work responsibilities and in collaborative workplace practices
• Ability to work collaboratively with colleagues to provide high-quality service to clients/customers
• Excellent attention to detail, organizational skills and ability to manage priorities and competing deadlines in a fast-paced environment
• Excellent communication skills, verbal and written
• Strong interpersonal skills in working with colleagues, students and other partners
• Proven team player

Assets (Nonessential):

• Familiarity with higher education culture and context, including student experience, student demographics, experiential learning and current student life trends
• Familiarity with various social media platforms: trends and best practices
• Basic knowledge of Adobe CS, html, etc.

To be successful in this role you will be:

• Diplomatic
• Efficient
• Meticulous
• Possess a positive attitude
• Procedural
• Responsible

NOTE:
A cover letter is required to accompany your application.

Closing Date: 01/12/2025, 11:59PM ET
Employee Group: USW
Appointment Type: Budget - Continuing
Schedule: Full-Time. Monday to Friday 8:45am - 5:00pm, with occasional overtime on evenings and weekends.
Pay Scale Group & Hiring Zone:
USW Pay Band 09 -- $66,715. with an annual step progression to a maximum of $85,319. Pay scale and job class assignment is subject to determination pursuant to the Job Evaluation/Pay Equity Maintenance Protocol.
Job Category: Communication/Media/Public Relations
Recruiter: Maggie Ng

Lived Experience Statement
Candidates who are members of Indigenous, Black, racialized and 2SLGBTQ+ communities, persons with disabilities, and other equity deserving groups are encouraged to apply, and their lived experience shall be taken into consideration as applicable to the posted position.