Market Development Manager (HVAC)

See What We're All About
As the fastest-growing distributor of restaurant equipment, HVAC and residential appliance parts, we like to do things a little differently. We believe our team should be like family. Not like a second cousin, twice removed, but more like the family you choose to be with every day. First, you have to demonstrate our core values and keep safety as your #1 priority, that's key. But we're also looking for unique enthusiasm, high integrity, courage to embrace change...and if you know a few jokes, that puts you on the top of our list. Do you have a genius-level knowledge of original equipment manufacturer parts? If not, no problem! We're more interested in passionate people with fresh ideas from different backgrounds. That's what keeps us at the top of our game. We're proud that our workplace has been recognized for its growth and innovation on the Inc. 5000 list 15 years in a row and the Crain's Fast 50 list ten times. If you're ready to roll up your sleeves, go above and beyond and put your ambition to work, all while having some fun, let's chat - Apply Today!

Perks

1. Parts Town Pride - check out our virtual tour and culture!
2. Quarterly profit-sharing bonus
3. Hybrid Work schedule
4. Team member appreciation events and recognition programs
5. Volunteer opportunities
6. All the traditional benefits like health, dental and life insurance, RRSP/DPSP match, employee assistance programs and time away - don't worry, we've got you covered.

The Job at a Glance
The Market Development Manager for HVAC will play a pivotal role in advancing the market presence for Parts Town Canada by identifying industry needs and developing strategies to effectively position the company. This role involves conducting market assessments to gain insights into customer requirements and identifying key industry players including associations, distributors, competitors, manufacturers. The manager will collaborate with the internal HVAC team and formulate a comprehensive plan in partnership with the sales team. Additionally, the incumbent will collaborate closely with sales teams to manage and enhance customer partnerships, leveraging extensive product knowledge and industry insights to deliver tailored solutions that maximize value.

A Typical Day

1. Market Development & Analysis: Conducts market research and analysis to identify market size, growth potential, customer segments, and competitive dynamics with an objective to expand the customer base and increase revenue.
2. Strategy Formulation: Develops and proposes strategies for entering new markets or segments and launching new products or services. Defines target markets, value propositions, positioning, pricing, distribution channels, and promotional tactics. Estimates market potential, revenue goals, costs, risks, and ROI.
3. Execution & Coordination: Oversees the implementation of market strategies, collaborating with sales, marketing, product development, and other teams. Provides guidance and resources to ensure successful execution of plans.
4. Performance Measurement & Evaluation: Tracks and evaluates the success of market development initiatives. Measures key metrics such as market share, customer acquisition, revenue, and customer satisfaction. Analyzes feedback to refine strategies and propose new initiatives. Deliver on annual growth targets and contribution objectives.
5. Relationship Building: Develops relationships with HVAC industry stakeholders, including manufacturers, associations, and publications. Strengthens the value proposition and enhances the customer experience by understanding market trends and customer needs.
6. Collaboration & Communication: Works closely with the company-wide HVAC team and the sales team to identify, cultivate, and build new customer partnerships. Collaborates with marketing, e-commerce, and customer experience teams to share customer insights and develops proactive sales tools.
7. Training & Development: Leads the development of training content for sales teams, enhancing their understanding of HVAC industry trends and customer needs. Continuously develops tools and resources to educate team members and customers.

To Land This Opportunity
You have a post-Secondary degree or diploma in Business, Marketing, HVAC, or a related field.
You have a minimum of 3 years of experience in market development, business development, or sales (within the HVAC industry preferred).
You have strong analytical skills with the ability to conduct market research, interpret data, and develop strategic recommendations.
You have excellent communication, relationship management, and negotiation skills.
You have the ability to develop and execute strategic plans, manage large accounts, and drive business growth.
You are organized, proactive, and passionate about customer relations and enhancing the customer experience.
You possess familiarity with HVAC industry trends, market dynamics, and regulatory environments.
Bonus if you are proficient in both English and French, which is advantageous particularly for engagements in Quebec and Atlantic regions.
You are excited about the ability to travel up to 30% of the time.

About Your Future Team
As an important part of our culture, we take huge pride in having fun. We at Parts Town are passionate about celebrating anniversaries and wins, enjoy team lunches, giving appreciation, a memorable first day warm welcome and an inspiring work environment!

Parts Town Canada is committed to ensuring equal access and participation for people with disabilities. We are committed to treating people with disabilities in a way that allows them to maintain their dignity and independence. We believe in integration, and we are committed to meeting the needs of people with disabilities in a timely manner. We will do so by removing and preventing barriers to accessibility and by meeting our accessibility requirements under the applicable accessibility laws.