Manager, Martech and BI

Our employees are at the heart of everything we do. Together, we help people, businesses, and society prosper in good times and be resilient in bad times.

Our employee promise represents Intact’s commitment to you in exchange for living our Values, striving to do your best work, being open to change and investing in your career. In return, we promise to provide support, opportunities and performance-led financial rewards at a workplace where you can shape the future, win as a team and grow with us.

About the role

We are looking for an exceptional leader to join our team! With proven experience in guiding, inspiring, and mentoring experts. As the Manager of Martech & BI, you will be at the intersection of marketing, technology, and data, ensuring that our marketing technology stack and business intelligence capabilities drive measurable business impact. You will oversee the management and integration of key Martech platforms while developing data-driven insights to optimize marketing performance.

Reporting to the Director of Martech and Digital Enablement, you will work cross-functionally with marketing, IT, analytics, and operations teams to enhance our technology ecosystem, improve customer personalization, and support data-driven decision-making. If you are passionate about leveraging technology and data to elevate marketing strategies, this role is for you.

Key Responsibilities

• Oversee the implementation, maintenance, and optimization of Martech platforms, including CRM, personalization tools, marketing automation, and customer data platforms (CDP), and ensure seamless integration of Martech solutions with internal systems, data warehouses, and analytics platforms.
• Identify and recommend emerging Martech solutions that enhance marketing efficiency, automation, and customer engagement.
• Develop and manage a scalable BI framework to provide actionable insights for marketing and business teams and support the team on the creation of dashboards, reports, and attribution models to measure marketing performance and ROI.
• Work closely with analytics teams to ensure data accuracy, governance, and accessibility.
• Partner with marketing teams to implement data-driven customer segmentation, personalization, and automation strategies.
• Work closely with IT and data teams to maintain data pipelines and ensure compliance with data privacy regulations.
• Act as a strategic bridge between marketing and technical teams, translating business needs into technology solutions.
• Manage and mentor a team of Martech and BI specialists, fostering a culture of collaboration and innovation.
• Champion continuous learning and industry best practices in Martech and BI.

What You Bring

• A positive change agent: have a strong sense of initiative, the ability to lead multiple initiatives simultaneously, and manage pressure well.
• A Strategic Mindset: You have a deep understanding of how technology and data can drive marketing success.
• A Data-Driven Approach: You make decisions based on insights and analytics, ensuring continuous optimization of marketing efforts.
• A Collaborative Spirit: You thrive in a cross-functional environment, working closely with marketing, IT, and analytics teams.
• An Innovation-First Mentality: You are always looking for new ways to improve efficiency, automation, and personalization in marketing strategies.

What You Have

• Bachelor's degree in marketing, IT, data science or any other equivalent or higher degree.
• Experience: 7+ years in Martech, business intelligence, or a related field.
• Technical Proficiency: Strong knowledge of marketing automation platforms, CRM systems, CDPs, and data visualization tools (e.g., Power BI).
• Experience: 3+ years of people management.
• Leadership Abilities: Experience leading teams, managing stakeholders, and driving cross-functional initiatives.
• Problem-Solving Skills: Ability to translate business objectives into technology solutions.
• No Canadian work experience required; however, must be eligible to work in Canada.
• For candidates located in Quebec, bilingualism is required considering the necessity to interact on a regular basis with English-speaking colleagues across the country.

What we offer

Our hybrid work model provides the balance between working from home and enjoying meaningful in-person interactions. Working here means you'll be empowered to be and do your best every day. Here is some of what you can expect as a permanent member of our team:

• A financial rewards program that recognizes your success.
• An industry leading Employee Share Purchase Plan; we match 50% of net shares purchased.
• An extensive flex pension and benefits package, with access to virtual healthcare.
• Flexible work arrangements.
• Possibility to purchase up to 5 extra days off per year.
• An annual wellness account that promotes an active and healthy lifestyle.
• Access to tools and resources to support physical and mental health, embracing change and connecting with colleagues.
• A dynamic workplace learning ecosystem complete with learning journeys, interactive online content, and inspiring programs.
• Inclusive employee-led networks to educate, inspire, amplify voices, build relationships and provide development opportunities.
• Inspiring leaders and colleagues who will lift you up and help you grow.
• A Community Impact program, because what you care about is a part of what makes you different. And how you contribute to your community should be just as unique.

We are an equal opportunity employer

At Intact, our Value of respect is founded on seeing diversity as a strength. We strive to create an accessible workplace where employees feel valued, included and encouraged to share their unique perspectives.

We encourage applications from individuals who are members of equity-deserving groups, including but not limited to women, Indigenous peoples, persons with disabilities, Black people, and members of the 2SLGBTQI+ community.

As part of Intact’s commitment to reconciliation, we acknowledge that we work, meet and travel across the land currently called Canada, originally inhabited by First Nations, Metis and Inuit people. This history extends through many centuries and continues to evolve today.

We have policies to ensure equal access and participation for people with disabilities, including providing workplace adjustments (accommodations). A copy of applicable policies is available on request.

If we can provide a specific adjustment to make the recruitment process more accessible for you, please let us know when we reach out about a job opportunity. We’ll work with you to meet your needs.