[Hiring] Senior Content Specialist - Performance Marketing @jane.app

jane.app

Canada

Remote

CAD 60,000 - 80,000

Job description

Oct 15, 2024 - jane.app is hiring a remote Senior Content Specialist - Performance Marketing. Salary: $65,100 - $97,600. Location: Canada.

Join Our Mission: Help the Helpers with Jane

Let's kick things off with a quick intro. Jane is a team that's all about fostering growth, spreading delight, and serving our healthcare community. We're on the hunt for people ready to jump in and join us while we simplify the lives of healthcare practitioners and patients daily. And guess what? Jane is a remote-first company, meaning every role at Jane, including this one, is remote — giving you the freedom to work from any corner of Canada.

Your Role in Our Journey

As a Senior Content Specialist at Jane, you will help build and create digital content across various channels, including paid social, search engine marketing, video content, and landing pages. You will work directly with our performance marketing team to create high converting content that fuels Jane's word of mouth growth. You will be responsible for creating helpful and delightful content to grow our mission to help more helpers. We're looking for someone who has both a passion for creativity and making data-informed decisions.

The Impact You Could Have

As an experienced writer and editor, you will learn Jane’s approach and then mentor junior editors and writers/content makers across marketing and the business, ensuring that all of Jane’s content is to our exceptionally high (and very human) standards.
Edit and continuously improve standards for all of our forms of content, including emails, blogs posts, landing pages, podcast bumpers, campaign content, search engine marketing, and more.
Draft all performance marketing related content from paid social, paid search engine marketing, landing pages and content creation.
Be responsible for reporting on content performance and build assets based on key learnings.
Analyze performance data to identify trends and make informed suggestions for copy adjustments to improve results.
Develop creative concepts and persuasive, performance-driven copy for digital ad campaigns across paid social, search, and display.

The Experience We Feel We Need

Constantly curious and eager to learn, always seeking improvement.
At least 2 years of experience in advertising copywriting or similar creative writing.
Strong collaborator with the ability to transform themes into compelling branded content/storyboards.
Bachelor’s degree in English, Journalism, Communications, Marketing, or a related experience.
Exceptional writing, editing, and proofreading skills with meticulous attention to detail.
Familiar with SEO best practices to enhance content reach by creating helpful and useful information.
Understanding of our product and bonus if you have context about allied health.
Enthusiastic about integrating AI into creative workflows.
Adaptability and teamwork to excel in sprint-based workflows.

Compensation Expectations for the Role

Jane’s committed to paying our team members fairly, clearly, and above all, paying for growth. This role has a minimum annual salary of $65,100 and maximum annual salary of $97,600. As you may have noticed, this salary range is quite large, and this is intentional to account for the growth someone will experience in the role throughout their time at Jane (i.e., from building the skills, to accomplished, to highly proficient, all the way to achieving excellence in the role). When hiring talented folks to join the Jane team, we’ve found that new team members are best set up for success when hired with the expectation of being fully accomplished in the role, which for this role would reflect a starting salary of $77,300.

It's also possible to join Jane at a salary above or below this, which would mean a salary below $77,300 typically reflects someone who has all the potential to be fully accomplished in the role but doesn't yet possess all the skills required, while a salary above $77,300 is typically for individuals who are currently in this role at Jane and had the opportunity to make a significant positive impact on our customers, product and company with deep Jane knowledge. At Jane, we pay for growth, which means that you’ll continue to have conversations about your career development with your manager and see your compensation grow over time as you build an amazing career with us.

Paying clearly is one of our compensation fundamentals to help folks build trust in the compensation process at Jane. To better understand Jane’s compensation fundamentals and how this range is determined, click on this link here for a short video walkthrough of how it all works! We also welcome you to ask as many questions as you’d like about compensation throughout the interview process to ensure you feel confident and build trust through the process.

More information on our benefits can be found here.

At Jane, we’re committed to fostering an environment that allows you to come to work as your truest self. We believe it’s important to actively recognize, embrace, and celebrate our differences in order to make Jane an inclusive, equitable, and diverse workplace.

We want to build a team of people who make conversations rich with perspective and experience. We are committed to listening to every voice in order to learn and grow because doing this will allow us to meet the needs of the diverse community of helpers that Jane serves.

We do not tolerate discrimination, prejudice, or oppressive isms of any kind. Employment is decided on the basis of qualifications, merit, experience, and the needs of the Jane community. We encourage anyone who requires accommodation or adjustments throughout the interview process to let us know, and we will do our best to support you.