marketing coordinator

Experience: 2 years to less than 3 years

Work Setting:

• Business and/or industry
• Business

Tasks:

1. Develop communication strategies
2. Evaluate communication strategies and programs
3. Oversee the preparation of public written material
4. Prepare written material such as reports, briefs, and website content
5. Administer programs to promote industrial and commercial business investment in rural and urban areas
6. Assist in the preparation of brochures, reports, newsletters, and other material
7. Co-ordinate special publicity events and promotions
8. Gather, research, and prepare communications material
9. Initiate and maintain contact with the media
10. Conduct analytical marketing studies
11. Review and evaluate commercial or industrial development proposals
12. Develop a portfolio of marketing materials
13. Design, conduct, and analyze quantitative and qualitative research projects
14. Conduct online marketing, E-commerce, and website promotions
15. Develop marketing strategies
16. Maintain and manage a digital database
17. Write and edit press releases, newsletters, and communications materials
18. Plan and direct advertising and marketing campaigns
19. Develop marketing and communication plans
20. Identify potential markets

Supervision:

Computer and Technology Knowledge:

• Microsoft Publisher
• MS Office
• MS Windows
• MS Excel
• MS PowerPoint
• MS Word

Area of Work Experience:

• Marketing

Work Conditions and Physical Capabilities:

• Work under pressure
• Ability to work independently

Own Tools / Equipment:

• Computer
• Printer
• Internet access

Personal Suitability:

• Efficient interpersonal skills
• Organized
• Team player
• Recognized employer
• Involves duties and responsibilities that lead to positive environmental outcomes