Marketing Specialist

Employer Industry: Financial Technology (FinTech)

Why consider this job opportunity:

1. Competitive salary with potential for performance bonuses
2. Opportunity for career advancement and growth within the organization
3. Work in a dynamic and innovative environment focused on automation and efficiency
4. Play a key role in shaping the future of billing and back-office financial processes
5. Collaborative team culture that values impact and purpose

What to Expect (Job Responsibilities):

1. Develop and execute B2B marketing strategies to promote the employer's billing platform
2. Collaborate with cross-functional teams to create engaging marketing content and materials
3. Analyze market trends and customer feedback to refine marketing approaches
4. Manage campaigns across various channels, including digital, social media, and email
5. Track and report on the effectiveness of marketing initiatives to drive improvement

What is Required (Qualifications):

1. Bachelor’s degree in Marketing, Business, or a related field
2. Minimum of 3 years of experience in B2B marketing, preferably in a technology-focused environment
3. Strong analytical skills with the ability to interpret data and make informed decisions
4. Excellent written and verbal communication skills
5. Proficiency in marketing automation tools and CRM software

How to Stand Out (Preferred Qualifications):

1. Experience in the FinTech industry or with billing solutions
2. Familiarity with SEO, SEM, and digital marketing best practices
3. Creative mindset with a knack for developing unique marketing campaigns
4. Knowledge of data analytics tools to assess marketing performance
5. Previous experience in a startup or fast-paced environment