digital marketing specialist

Government of Canada - Central
Toronto
CAD 50,000 - 80,000
Job description

Overview

Languages: English

Education

  • Bachelor's degree

Experience

3 years to less than 5 years

On site

Work must be completed at the physical location. There is no option to work remotely.

Work setting

  • Urban area

Responsibilities Tasks

  • Develop all kinds of events for publicity, fundraising and information purposes
  • Develop policies
  • Evaluate communication strategies and programs
  • Prepare written material such as reports, briefs, website content
  • Provide consultation on planning and starting of new businesses
  • Supervise professional and support staff and students
  • Supervise staff
  • Train staff
  • Write speeches, presentations and press releases
  • Perform administrative tasks
  • Recruit and hire staff
  • Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
  • Conduct comparative research on marketing strategies for industrial and commercial products
  • Assist in the preparation of brochures, reports, newsletters and other material
  • Gather, research and prepare communications material
  • Conduct analytical marketing studies
  • Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
  • Design market research questionnaires
  • Develop portfolio of marketing materials
  • Conduct online marketing, E-commerce and Website promotions
  • Develop marketing strategies
  • Deliver presentations at conferences, workshops or symposia
  • Develop and implement business plans
  • Maintain and manage digital database
  • Write and edit press releases, newsletter and communications materials
  • Consult with clients after sale to provide ongoing support
  • Supervise office and volunteer staff

Supervision

  • 1 to 2 people

Experience and specialization Computer and technology knowledge

  • MS Office
  • MS Windows
  • MS Excel
  • MS PowerPoint
  • MS Word
  • Spreadsheet
  • Google Drive
  • Electronic mail

Additional information

Security and safety

  • Criminal record check

Work conditions and physical capabilities

  • Work under pressure
  • Tight deadlines
  • Fast-paced environment
  • Attention to detail
  • Large workload

Personal suitability

  • Client focus
  • Efficient interpersonal skills
  • Excellent oral communication
  • Excellent written communication
  • Flexibility
  • Initiative
  • Judgement
  • Organized
  • Team player
  • Accurate
  • Reliability
  • Integrity
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