digital marketing specialist

Government of Canada - Western
Nanaimo
CAD 45,000 - 75,000
Job description

Overview

Languages: English

Education

  • College/CEGEP
  • Digital communication and media/multimedia
  • Computer software and media applications, other
  • Business administration and management, general
  • Marketing, other

Experience

2 years to less than 3 years

Work Setting

On site: Work must be completed at the physical location. There is no option to work remotely.

  • Consulting firm
  • Rural area

Responsibilities

  • Prepare written material such as reports, briefs, website content
  • Conduct comparative research on marketing strategies for industrial and commercial products
  • Advise clients on advertising or sales promotion strategies
  • Assist in the preparation of brochures, reports, newsletters, and other material
  • Co-ordinate special publicity events and promotions
  • Conduct analytical marketing studies
  • Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
  • Design market research questionnaires
  • Develop portfolio of marketing materials
  • Design, conduct, and analyze quantitative and qualitative research projects
  • Conduct online marketing, E-commerce, and Website promotions
  • Develop marketing strategies
  • Plan and direct advertising and marketing campaigns

Experience and Specialization

Computer and Technology Knowledge

  • Search Engine Marketing (SEM)
  • Search Engine Optimization (SEO)

Benefits

  • Free parking available
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