Category and Shopper Development Manager

Nestlé SA
Golden Horseshoe
CAD 60,000 - 100,000
Job description

Category and Shopper Development Manager

Position Snapshot
Number of Positions Open: 2
Business areas: Nestlé Canada
Location: North York, ON located at 25 Sheppard Ave W, North York, ON M2N 6S8
Hybrid

A little bit about us
While Nestlé is known for KitKat, Gerber, Nescafe, and Häagen-Dazs, our recipe for success comes down to one thing: our people. We strive to lead a people-focused culture that empowers employees to bring their authentic selves to work each day. There are 3,000+ members of Nestlé Canada celebrated for taking action using agility, courage, and trust to find solutions that benefit the business or greater good. We’re a team of changemakers, who are curious and challenge the status quo, that take risks that will help drive us forward.

Our focus is not only on nourishing our customers, but also about enriching you. We know that empowerment leads to strong employee engagement, a great work culture, and motivated employees.

What to Expect:
We are looking for two enthusiastic Category and Shopper Development Managers to become part of our Head Office team in North York, reporting to the Category and Shopper Development Leader. The successful candidates will be high achievers with robust analytical capabilities, excellent problem-solving skills, and expertise in strategic planning. Both positions will concentrate on enhancing our category and shopper strategies, one placement on the Nestlé Canada Waters category which includes brands like Perrier, San Pellegrino and Essentia, while the other will focus on our Vitamins, Minerals and Health Supplements category working on our Nature’s Bounty brand.

A day in the life:

  • Leads the overall Integrated Commercial Planning (ICP) process and ensures customer representation and effective category contribution to deliver against key milestones
  • Owns key updates to Sales playbook components ongoing, including channel strategy and dynamic updates of 4P’s
  • Measures the execution of the playbook and plan assumptions and adjusts accordingly
  • Lead Retail Development priorities and communication to field sales teams
  • Develop and lead customer selling stories to achieve business objectives
  • Create and implement an approach to managing key customers strategically, efficiently and effectively across the value chain (“Winning with Customers”)
  • Lead activation and sales communication plans with marketing, sales and the customer (all channels) for specific formats
  • Prepare inputs throughout the year to update the sales team on progress against annual plan
  • Collaborates with supply chain resources as an input into the sales forecast
  • Represents Category Shopper Development in I2L product commercialization and owner of Channel Pack and Pricing Strategy formulation, documentation, and communication as applicable
  • Lead sales recommendations for ongoing sku rationalization and optimization

What will make you successful?

  • 4+ years of combined Sales and Category Management experience
  • Proficiency in extracting and interpreting Nielsen data and analytics is essential
  • Familiarity with Customer POS data is regarded as a significant asset
  • Proficiency in MS Excel, PowerPoint, Word, and Power BI
  • Post secondary education in Business Administration with a focus on Sales, Marketing, Finance or related field
  • Outstanding project management, relationship management, and communication skills.
  • Exceptional leadership capabilities, promoting collaboration and possessing strong interpersonal skills.

What you need to know
We will be considering applicants as they apply, so please don’t delay in submitting your application. Nestlé Canada is an equal-opportunity employer committed to diversity, equity, inclusion, and accessibility. We welcome qualified applicants to bring their diverse and unique experiences as a result of their education, perspectives, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran’s status, colour, religion, disability, sexual orientation and beliefs. If you are selected to participate in the recruitment process, please inform Human Resources of any accommodations you may require. Nestlé will work with you in an effort to ensure that you are able to fully participate in the process.

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