Assistant Brand Manager (Hyrbid)

Position: Assistant Brand Manager

Department: Marketing

Reports to: Sr Brand Manager

WHO IS DIAMOND?

We’re a strategic, creative and client focused group of people working hand in hand to solve problems for some really great brands. We always look ahead – changing and evolving as the industry changes. We love problems above channels. Insights above fads. Ideas that drive tangible results for our clients.

We are one of Canada’s largest independent agencies. It’s this fact that drives what makes us different from most other agencies. While we have enterprise-sized ambitions we’ve retained our start-up DNA, which is our tenacity; relentlessly focus on quality and client satisfaction. We’re always embracing change; from our clients, the industry and within the four walls of our operation.

Learn more at: experiencediamond.com

Please note: This position will be supporting a Diamond client, a leading better-for-you beverage alcohol company in Canada. The Assistant Brand Manager will be working from the client’s office in Toronto 4 days per week.

POSITION SUMMARY:

The Assistant Brand Manager plays a pivotal role in brand strategy by supporting the planning and execution of marketing initiatives, including digital campaigns and partnerships, for a portfolio of brands. The Assistant Brand Manager reports to the Sr Brand Manager and is a key member of the marketing team.

IDEAL PROFILE:

You are a highly organized and proactive individual with a passion for brand building and driving impactful marketing initiatives. You thrive in a fast-paced environment and possess a strong ability to manage multiple projects and coordinate details seamlessly. You excel at collaborating with diverse teams, from creative partners to sales teams, ensuring all aspects of marketing campaigns are executed effectively. Your project management skills are top-notch, and you have a proven track record of delivering projects on time, within budget, and to the highest standards. You are adept at problem-solving under pressure, managing multiple tasks simultaneously, and maintaining a positive, energetic attitude. Above all, you are passionate about the beverage alcohol industry and driving brand growth through innovative digital and traditional marketing strategies.

DETAILED RESPONSIBILITIES:

• Act as a brand guardian for a top better-for-you beverage alcohol brand, ensuring strong execution of brand strategy, with a particular focus on digital channels.
• Critical analysis of social media analytics, monitoring content performance while actioning opportunities for increased performance.
• Assist in the development and execution of annual paid media strategy, to meet brand’s strategic priorities.
• Source, coordinate, and manage all digital partnerships, including influencer and brand collaborations, that ultimately drive awareness for the brand.
• Work alongside key partners to create engaging content that brings partnership to life across digital channels.
• Play a pivotal role in the roll out of new innovations across digital platforms, leading out seeding campaigns and influencer gifting.
• Lead out cross functional projects from ideation to execution, including budget and result tracking.

QUALIFICATIONS:

• Bachelor’s degree in Business, Commerce, Marketing, Communications, PR, or other related degree
• 2-4 years of experience in brand marketing
• Previous experience in CPG, beverage alcohol and/or other regulated industries is an asset
• Strong oral and written communication skills
• Natural passion for social media
• High attention to detail
• Analytical and strategic thinking skills
• Proficiency in Excel

Does this sound like you? Are you ready for the next challenge in your career? Are you looking to become a team member in a growing privately-owned marketing agency? Talented candidates that are in search of a new challenge are encouraged to apply. We truly appreciate everyone’s interest but only those selected for an interview will be contacted. We offer a competitive compensation package with enviable benefits.