Account Executive - Shopper Marketing

ROLE: ACCOUNT EXECUTIVE - SHOPPER

TEAM: Accounts
LOCATION: Toronto

COMPANY OVERVIEW

Salt XC is an agency built on the philosophy of Experiential Commerce—a unique approach that designs consumer experiences to earn attention and drive action. We integrate online and offline consumer touchpoints using data, media, and impactful brand moments that lead to transactions.

ROLE OVERVIEW

Salt Shopper, our in-house shopper marketing team, is looking for an Account Executive to support a global CPG account with a portfolio of well-known brands.In this role, you will oversee small to medium-sized programs and contribute to large-scale campaigns as part of a larger team. Successful candidates are strong communicators, adaptable problem solvers, and organized project managers who can lead execution teams when needed. You should have a passion for program management, a focus on high-quality execution, and a detail-oriented approach to delivering results.

CORE RESPONSIBILITIES

Program Management

• Act as the main point of contact for clients & partners, ensuring clear communication of needs and updates.
• Maintain a strong understanding of client products and services.
• Develop clear and concise program briefs to guide project execution.
• Create and manage workback schedules, keeping clients informed of any timeline changes.
• Lead program execution, working closely with internal project managers and external production partners.
• Identify and track industry trends to enhance strategies.
• Analyze consumer behavior data before and after programs to drive insights.
• Serve as an extension of the client’s team, ensuring their needs are met throughout planning, execution, and wrap-up.

Team Management

• Work closely with your team, partners, and suppliers to ensure seamless execution.
• Provide training, guidance, and management support for Coordinators (where applicable).
• Keep your manager informed of key activities, client updates, and potential challenges.

Financial Management

• Develop expertise in Salt’s pricing model and client-specific budget tools.
• Build small to medium-sized budgets and own key components of large-scale budgets.
• Oversee budget reconciliation, collaborating with the finance team to ensure accuracy.
• Proactively flag budget concerns and work with your manager to address them.
• Manage client and company purchases, ensuring all expenses are tracked and reconciled properly.
• Support business growth efforts to help meet objectives.

Business Operations

• Identify challenges and suggest improvements to processes.
• Contribute to internal teams and committees to foster a positive culture and implement new initiatives.
• Assist with day-to-day client and company projects as needed.

WHAT MAKES A GREAT CANDIDATE?

• 2-5 years of marketing experience, preferably in shopper marketing or client-side program execution.
• Strong verbal and written communication skills.
• Ability to adapt quickly and solve problems effectively.
• Experience managing program budgets with confidence.
• Excellent time management and active listening skills.
• Strong ability to build rapport and collaborate with internal and external teams.
• Highly organized with attention to detail.
• Strong production skills and an understanding of consumer behaviors and industry trends.
• Proficiency in O365 and other foundational technology tools.
• Passion for marketing, partnerships, and delivering exceptional experiences.

SALT’S VALUES

• SALT OF THE EARTH: We are humble, hardworking, honest, and kind. We foster trust and respect, making work enjoyable and collaborative.
• DO WHAT IS RIGHT: We don’t take shortcuts. We believe in doing what is right, not just what is easy or expected.
• EARN IT: We believe in hard work, accountability, and delivering real results—earning respect, recognition, and success.
• MAKE THINGS BETTER: We continuously improve and seek smarter, more effective solutions. Great ideas can come from anywhere.
• SEEK DIFFERENT PERSPECTIVES: We embrace diverse viewpoints, knowing they fuel creativity, innovation, and better outcomes.