Corporate Communications Officer - Branding & MARCOM

Corporate Communications Officer - Branding & MARCOM

The Corporate Communications Officer will be responsible for the tactical execution of the Company’s marketing communications initiatives in support of the business strategy, market goals and organizational objectives. The position holder coordinates campaigns and communications through all phases of launch and maintenance, including reporting, analysis and optimization. The Corporate Communications Officer is responsible for delivering and implementing campaigns that can be duplicated in multiple vertical markets and must be proactive, with a strong sense of accountability and a day-to-day focus on bottom-line results. This role requires a strategic and analytical approach to monitoring and improving ROI.

Some of the main duties of this role will include continuing to strengthen the company’s brand image across all mediums including Web site, collateral, presentations, events and industry forums. Implementing a host of external marketing communications tactics to support the brand strategy and help build a strong pipeline. Initiatives will include: collateral, advertising, video/CD/PowerPoint presentations, Web marketing, direct marketing, trade shows, e-marketing, Webinars, advertising and promotions amongst traditional branding activities. Managing marketing vendors engaged in department activities including: agencies, writers, printers, and Web developers. Helping develop and author innovative content, perform maintenance and demand generation fulfillment from the company’s website. Supporting the Communications Manager in developing strategies for various stakeholders, partners, and staff; and take the lead in implementing and executing the strategy. Assisting the Communications Manager in developing and maintaining various systems and policies for media management and communications activities. Coordinating with the external Branding/Advertising agency to ensure objectives are met in a timely fashion.

Language Requirements:
English - Fluent / Excellent
Arabic - Fluent / Excellent

Job Skills:
To be considered candidates must hold a Bachelor’s degree in Business Administration, Arts, Mass Communications or equivalent and possess a minimum of 3 years of experience in Marketing Communications and Branding, preferably with a large organization or international agency. Candidates must have excellent command of both Arabic and English languages and be able to demonstrate flawless editing ability in both languages. Bahraini candidates are encouraged to apply and will receive preferential treatment in the recruitment process.

About The Company:
Wholly owned by Bahrain Mumtalakat Holding Company, Bahrain Airport Company (BAC) was established in 2008, to manage and operate the Bahrain International Airport and acquired this responsibility in March 2010. BAC’s core objectives are to elevate the role of Bahrain International Airport (BIA) as a contributor to the economy and further enhance the airport's status, infrastructure and facilities for the benefit of all stakeholders and users of the airport. BAC also optimizes the Airport’s revenue streams by diversifying the business through both aeronautical and non-aeronautical activities. BAC operates as a commercial entity with transparency and commitment to build on the airport's status as a major international airport in the region through world-class infrastructure, facilities and services.