Implement high-quality in-store VM presentations through seasonal event calendars and brand guidelines.
Build strong relations with store staff so that they can help maintain the display.
Measure the impact of merchandising action plans and issue a weekly report to the VM team with photographs, comments, and measurements of sales impact.
Follow and implement brand seasonal VM guidelines.
Attend Brand training events and workshops.
Support the management of internal brand events.
Install window and in-store animations; design events and campaigns in line with the global marketing and event calendars.
Stay up to date with all snags and fixes needed and liaise closely with maintenance teams to ensure resolution.
Review the merchandising plan linked to launches.
Prepare and/or adapt the window displays.
Communicate the merchandising guidelines to the store staff and follow-up on installation.
Ensure merchandising levels in the store are met as per the Brand’s guidelines.
Ensure maximum shelf visibility.
Report back to back-office VM team on the performance of the ranges and categories.
Implement new store concepts whenever needed.
Define the proper shelf merchandising of the products.
Communicate with the back-office VM team on out-of-stock situations.
Experience with visual merchandising in fashion retail.