Our company is looking for a Social Media Marketing Assistant to grow our company's digital presence by crafting engaging content for our Facebook/Instagram pages.
Responsibilities:
Plan and execute strategies to build brand awareness and engagement across various platforms.
Create engaging content for all company social media platforms.
Research and analyze industry trends, audience behaviors, and competitor insights using tools like Facebook Insights, Google Analytics, Hootsuite, and more.
Create and curate high-quality content in various formats, including images, videos, infographics, and podcasts that align with the brand's voice.
Collaborate with designers, photographers, videographers, writers, or subject-matter experts to optimize content that resonates with the audience.
Manage social media accounts and communities, including scheduling, publishing, moderating, and responding to messages, comments, and reviews.
Stay up-to-date with social media trends, tools, and policies, and share best practices and insights with the team or clients.
Engage with influencers, partners, or brand ambassadors to amplify content reach.
Support social media crisis management by responding promptly to negative feedback or issues.
Monitor and respond to customer inquiries on social media channels promptly.