Social Media Manager

Responsibilities:

• Develop and Implement Social Media Strategy:Create and execute a comprehensive social media strategy aligned with business goals and target audience demographics, considering the cultural nuances and trends within the UAE and GCC.
• Content Creation and Management:Plan, create, and curate engaging and relevant content (text, image, video) for all social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok, potentially others relevant to the region). Ensure content is on-brand, adheres to brand guidelines, and is optimized for each platform.
• Community Management:Actively monitor and engage with our online community, responding to comments, messages, and inquiries in a timely and professional manner. Foster positive relationships with followers and influencers.
• Social Listening and Analysis:Monitor social media trends, competitor activity, and brand mentions. Utilize social listening tools to gather insights and identify opportunities for improvement.
• Campaign Management:Plan and execute social media campaigns to achieve specific marketing objectives, such as lead generation, brand awareness, or event promotion.
• Performance Tracking and Reporting:Track and analyze key social media metrics (reach, engagement, website traffic, conversions) and provide regular reports on performance and ROI.
• Stay Up-to-Date with Trends:Continuously research and stay informed about the latest social media trends, platform updates, and best practices, particularly those relevant to the UAE and GCC market.