Job Description:
We are seeking a dynamic and creative Social Media Manager to lead our online presence for luxury goods, including high-end bags, watches, and jewelry. The ideal candidate will have expertise in managing and growing social media platforms, crafting engaging content, and a strong background in video editing for YouTube, Instagram, and TikTok. This role combines strategic planning with hands-on content creation to elevate our brand’s digital footprint.
Key Responsibilities:
- Develop and execute social media strategies to increase brand awareness, engagement, and sales.
- Create, edit, and publish high-quality video content for YouTube, Instagram, TikTok, and other social media platforms.
- Manage daily operations of social media accounts, including scheduling posts, responding to comments, and engaging with followers.
- Collaborate with the creative and marketing teams to align social media content with overall brand goals and campaigns.
- Stay updated on social media trends, algorithms, and platform updates to ensure content remains innovative and competitive.
- Analyze performance metrics and generate reports to optimize strategies and improve engagement.
- Oversee content calendars, ensuring a consistent and compelling posting schedule across all channels.
- Foster relationships with influencers and brand ambassadors to enhance online visibility.
Must-Haves:
- Proven experience as a Social Media Manager, preferably in the luxury goods industry.
- Proficiency in video editing for social platforms, including YouTube, Instagram, and TikTok.
- Strong knowledge of social media trends, algorithms, and best practices.
- Exceptional written and verbal communication skills, with a flair for creating engaging captions and posts.
- Proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro, or similar tools.
- A strong portfolio demonstrating the ability to grow and manage social media accounts successfully.
- Ability to multitask and manage multiple projects in a fast-paced environment.
Preferred Qualifications:
- Experience working with luxury fashion, jewelry, or watch brands.
- Familiarity with analytics tools such as Google Analytics, Meta Business Suite, or Hootsuite.
- Graphic design skills using tools like Adobe Photoshop or Canva are a plus.
Why Join Us?
This is an exciting opportunity to shape the digital voice of a luxury brand and create content that resonates with discerning audiences. If you are passionate about luxury, social media, and creating visually stunning content, we invite you to apply and be a part of our team.