Social Media Executive - Global Media Agency

Responsibilities:

• The Social Media Executive will collaborate closely with the Social Media Manager and Director to execute innovative social media and influencer campaigns.
• Assist in conceptualizing social media posts, creating engaging content, scheduling, and reporting on performance metrics.
• The ideal candidate will be versatile, adept at juggling multiple projects while supporting the overall marketing strategy.
• In collaboration with the Creative Services team, will develop content for key social channels, including Facebook, Instagram, TikTok, and LinkedIn.
• Additionally, the role may involve creating supplementary materials using tools like Canva, as well as capturing live content from events and store visits.
• Partner with the paid media team to ensure alignment between owned and paid channel strategies, all while enhancing the brand for both consumer and business services.
• Assist in maintaining the social media editorial calendar by developing brand and product content for weekly posts.
• Support the management of quarterly influencer marketing campaigns and the social media advocacy program.
• Stay informed on trending social media topics to shape our content and owned channel strategies.
• Ideate and produce branded content from concept to completion, including scriptwriting, filming, editing, and graphic design.
• Coordinate social media asset requests with our in-house creative services team.
• Submit social media boost requests to our agency partners.
• Schedule, track, measure, and analyze the performance of social media content.

Qualifications:

• A strong creative flair, excellent grammar skills, and effective written communication are essential for success in this position.
• Experience in Media/Creative/Advertising/Digital/PR Agency is a must.
• Bachelor's degree in Marketing, Communications, or a related field.
• 2+ years of experience in social media marketing or a related role.
• Proficient in social media platforms, including Facebook, Instagram, TikTok, LinkedIn, and YouTube.
• Strong understanding of social media analytics tools and content management systems.
• Excellent written and verbal communication skills, with a strong command of grammar.
• Demonstrated ability to create compelling content that engages audiences.
• Experience collaborating with cross-functional teams and managing multiple projects simultaneously.
• Familiarity with SEO best practices and content optimization strategies.
• Strong organizational skills and attention to detail.