SEO and Content Manager

In this key role, you will lead our efforts to enhance our client's search engine visibility and content presence, ensuring alignment with the brand's strategic goals.

Ideal candidates will have a proven track record in SEO, content creation, and digital marketing strategies.

Responsibilities:

1. Develop and implement effective SEO strategies that increase organic search results and traffic.
2. Manage the content calendar to ensure timely publication of engaging and SEO-friendly content across all platforms.
3. Conduct keyword research and analysis to guide content teams in creating optimized articles, blogs, and website content.
4. Work with the web development team to ensure SEO best practices are properly implemented on the newly developed code.
5. Track, report, and analyze website analytics and PPC initiatives and campaigns.
6. Manage content across all platforms, including email and social media, ensuring it aligns with SEO strategies and business objectives.
7. Collaborate with other department leads to create cohesive and effective campaigns.
8. Stay up-to-date with the latest trends and changes in SEO and digital marketing, including tools, algorithms, and best practices.
9. Lead and expand our content team, providing guidance and feedback to improve quality and efficiency.

Qualifications:

1. Bachelor's degree in Marketing, Communications, or a related field.
2. Minimum of 3-5 years experience in SEO, content management, or a related field.
3. Strong understanding of search engine algorithms and ranking methods.