To plan sell to the customer Head Office and enable field operations team to execute the Instore Fundamentals and Sales Business Plans in the assigned customers/brands in order to develop the customers business and achieve the company’s objectives.
Responsibilities:
Business Development
Active engagement in developing of customer agreement elements deploy these to field teams to facilitate and monitor compliance on a monthly basis.
Manage our service level to the customer and ensure opportunities are identified and resolved (database management stock management).
Conduct quarterly business reviews with the customer head office to ensure target measures and plans are being achieved.
Develop a Joint Business Plan that delivers on Customer and Company objectives.
Own the customer share report (where applicable) to be updated on a monthly basis and share internally. Analyse the data and ensure opportunities are identified and resolved.
Develop customer scorecard to be updated on a monthly basis and shared internally and externally.
Spot business building and sales fundamentals opportunities at the customer/store level and have an action plan on hand to rectify those opportunities.
Liaise with Finance for account reconciliation and customer receivable.
To be compliant with company’s finance SOPs.
Build strategic business relationships with key stakeholders with respective counterparts at the customer level and leverage those relationships to achieve company’s objectives.
Knowledge of key insights and developments within the customer ahead of time and leveraging these changes to build the business.
Develop Sell and Execute Category Management Projects
Liaise internally to develop Category Management projects based on customer category/brand opportunities.
Conceptually Sell the project to the customer while agreeing on joint KPIs.
Deploy and enable the field operations team to execute the agreed concept sell.
Track as per agreed timelines to ensure Compliance VS Agreement.
Commercialize the wins or opportunities by sharing the close out report.
Plan & Execute Brand Initiatives
Liaise with Category Manager to plan brand initiatives by customer that ensures sufficiency for company (Sales/Fundamentals) and customer objectives.
Execute the brand initiatives aligned with the Category Manager.
Sell the brand initiatives to the customer.
Communicate the plan to field operations team via My Store and enable them with the right tools to ensure best in class.
Market Intelligence and Competitive Reporting
Communicate internally to BDT and management any activity done by customers/competitors which can have an impact on our business in order to take required action.
Develop or suggest defense/offense plans to counter key competitor activities.
Qualifications:
Graduate Degree in Marketing/Management and/or related field.