We are looking for a Senior Public Relations (PR) Executive to develop and manage our brand's public image and communication strategies. The ideal candidate will have strong experience in media relations, corporate communications, and brand storytelling to enhance the company’s reputation and visibility.
Key Responsibilities:
Develop and execute PR campaigns that align with the company’s branding and marketing goals.
Build and maintain strong relationships with media, influencers, and stakeholders.
Write and distribute press releases, speeches, articles, and other PR materials.
Monitor media coverage and public perception of the company.
Manage crisis communication strategies to mitigate reputational risks.
Coordinate and organize press events, conferences, and media briefings.
Work closely with internal teams to ensure consistent brand messaging.
Stay updated on industry trends and competitor PR activities.
Utilize social media and digital PR strategies to enhance brand visibility.
Track and analyze PR campaign performance and generate reports.
Requirements:
Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
5+ years of experience in PR, media relations, or corporate communications.
Strong network of media contacts and knowledge of the press landscape.
Excellent writing, editing, and storytelling skills.
Experience in crisis management and reputation handling.
Ability to work in fast-paced environments and manage multiple projects.
Strong analytical skills to measure PR effectiveness.
Proficiency in social media platforms and digital PR tools.