Senior Performance Marketing Executive

Are you ready to revolutionise online trading and redefine the future of digital finance? As a Senior Performance Marketing Executive at Deriv, you’ll lead our global marketing efforts, developing and executing data-driven strategies that deliver measurable business impact. Your expertise will be key in penetrating new markets, and driving user acquisition, engagement, and significant revenue growth for our cutting-edge trading platforms. As an AI-first business, you’ll have access to cutting-edge tools such as the power of AI-driven insights, where you’ll uncover fresh opportunities, shaping the future of online trading in ways never seen before.

On a given day, you will:

1. Strategise, create, monitor, and optimise the high volume of campaigns across Google Ads, Meta Ads, and other third-party digital media outlets.
2. Utilise advanced analytics tools (e.g., Google Analytics 4, DataStudio) to monitor key performance indicators, conduct A/B testing, and continuously refine targeting strategies.
3. Analyse key performance metrics (CPL, CPA, and ROAS) to improve campaign effectiveness continuously.
4. Collaborate seamlessly with other teams (creative, content, analytics) to ensure campaign strategies align with overall marketing goals and deliver optimal results.
5. Prepare and present detailed performance reports based on performance data, including future campaign recommendations.
6. Leverage AI tools for automation, predictive analytics, and real-time decision-making to enhance targeting precision and campaign efficiency.

You may enjoy working with us if you:

1. Thrive in a fast-paced, innovative environment where your ideas can make a real impact.
2. Are passionate about the intersection of finance and technology.
3. Enjoy the challenge of crafting marketing messages that resonate across diverse markets.
4. Get excited about using data to drive decision-making and optimise performance.
5. Value collaboration and can work effectively with teams across different cultures and time zones.

We would love to work with you if you:

1. Have 5-8 years of hands-on experience in performance marketing, ideally in fintech or financial services.
2. Possess professional fluency in English.
3. Demonstrate expertise in managing and optimising large-scale paid media campaigns.
4. Show strong proficiency in campaign management platforms (Google Ads, Meta Ads Manager, etc.).
5. Have an in-depth understanding of markets, including audience preferences, local platforms, and cultural nuances.
6. Bring a strategic mindset combined with excellent execution skills.
7. Have experience in scaling user acquisition in markets.
8. Have experience or enthusiasm for embracing AI technologies.

Pay and Benefits

We pay competitive salaries based on your skills, qualifications, experience and market rates. Additionally, you’ll be eligible for an annual bonus based on individual and company performance.

When you join Deriv, you will be supported in growing your career in our company. You can expect to have a personalised Learning and Development programme as well as the costs covered for relevant professional development and education related to advancing your career at Deriv.

You’ll be based at our modern office in Dubai’s prestigious Business Bay / JLT, a key centre for Deriv’s Middle Eastern operations. Our Dubai office is home to over 200 talented professionals from diverse nationalities, creating a truly global workplace. You’ll thrive in an expat-friendly environment that celebrates diversity and encourages cross-cultural collaboration, with regular knowledge-sharing sessions and team events.

Dubai’s position as a global business hub, combined with its tax-free benefits, ultramodern lifestyle, and family-friendly environment with excellent schools and healthcare, creates the perfect setting for international professionals. Join us in Dubai to shape the future of online trading while experiencing life in one of the world’s most dynamic and cosmopolitan cities.

Our culture is unique, and we live by our values and leadership principles, so it's worth learning more about Deriv's culture.

Deriv is an equal opportunity employer committed to diversity and inclusion. We take pride in our Great Place to Work and IIP Platinum certifications, which reflect our commitment to creating an exceptional work environment. Join us and help build the future of online trading while working alongside top talent from over 80 nationalities.