Senior Marketing Growth Insights Specialist

Key Responsibilities:

• Conducting deep dives on key strategic issues surfaced by markets and by senior stakeholders, identifying areas of focus and proposing solutions, then delivering on those solutions to completion.
• Using data to make recommendations on the most effective marketing strategies across your markets.
• Working cross-functionally with senior stakeholders across the business to deliver on key strategic projects.
• Identifying and tracking key performance indicators (KPIs) to measure marketing effectiveness and overall business growth.
• Identifying opportunities to increase spend efficiency & return on investment.

What’s On Your Plate?

Financial Performance:

• Directly influencing the efficiency and effectiveness of marketing budget utilization through regular check-ins with markets, monitoring ROI metrics and other key performance metrics, and making recommendations to markets on how to utilise their spend effectively.
• Contributing to financial performance through data-driven decision-making.