Senior Marketing Executive

Bachelor of Business Administration (Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description

• Develop and execute marketing strategies to support business objectives.
• Manage multi-channel marketing campaigns, including digital, social media, print, and events.
• Conduct market research and analyze customer insights to refine marketing initiatives.
• Collaborate with internal teams and external stakeholders to ensure brand consistency.
• Track, analyze, and report on marketing performance and campaign ROI.
• Assist in budget planning and resource allocation for marketing activities.
• Support school-specific marketing strategies to drive student enrolments.
• Work closely with school leadership teams to promote key programs and initiatives.
• Develop localized content and campaigns tailored to individual school needs.
• Coordinate open house events, school tours, and promotional activities.
• Strengthen parent and community engagement through targeted marketing strategies.
• Align school marketing efforts with overall Aldar Education brand strategy.
• Develop and implement integrated marketing campaigns across digital, social media, email, events, and traditional advertising channels.
• Collaborate with internal teams and external agencies to ensure timely execution of campaigns.
• Monitor and report on marketing campaign effectiveness, making data-driven recommendations for optimization.

Digital Marketing & Social Media

• Manage digital advertising campaigns, including PPC, SEO, and social media marketing.
• Oversee content creation for social media, blogs, and email marketing campaigns to enhance audience engagement.
• Analyze digital marketing performance using Google Analytics and other tools to track ROI and optimize strategies.

Brand Management & Content Development

• Ensure brand consistency across all marketing materials and communication channels.
• Develop compelling content for marketing collaterals and website.
• Work closely with the design team to produce creative assets that align with brand guidelines.
• Plan and execute events, sponsorships, and activations to drive brand visibility.