Senior Manager Corporate Marketing

Bachelor of Business Administration (Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description

The Senior Manager, Corporate Marketing, will lead the development and execution of marketing strategies to enhance the company's brand positioning and drive business growth. Based in Abu Dhabi, this full-time role is open to UAE nationals and requires a mix of strategic thinking, creativity, and management expertise. The role involves overseeing integrated marketing campaigns, managing the corporate brand, and ensuring alignment of marketing efforts with organizational goals.

Responsibilities

1. Develop and execute corporate marketing strategies aligned with business objectives.
2. Work with the Head of Marketing to create annual and quarterly marketing plans to drive brand growth, awareness, and customer acquisition.
3. Lead integrated marketing campaigns across multiple channels, including digital, print, and events.
4. Analyse market trends, competitor activities, and customer insights to inform campaign strategies.
5. Manage the corporate brand, ensuring consistency, relevance, and strategic alignment across all touchpoints.
6. Develop and maintain brand guidelines and messaging to enhance the company's reputation.
7. Work closely with Communications, PR, and product teams to create compelling marketing materials.
8. Build and maintain strategic relationships with key internal and external stakeholders.
9. Manage marketing budgets to ensure optimal resource utilization while achieving campaign goals.
10. Measure and report the effectiveness of campaigns, leveraging data to optimize strategies and present updates to leadership.
11. Lead, mentor, and manage a team of marketing professionals, fostering a collaborative and high-performance culture.

Requirements and Skills

1. Expertise in integrated marketing, branding, and digital marketing.
2. Strong leadership, communication, and project management skills.
3. Analytical mindset with a focus on measuring and optimizing marketing campaigns.
4. Advanced proficiency in digital marketing tools.

Education and Qualifications

1. Bachelor's degree in Marketing, Business Administration, or a related field.

Experience

1. Over 8 years of experience in corporate marketing, with at least 3 years in a managerial role.

Preferred

1. UAE nationals are preferred for this role.

Company Industry

1. Airlines
2. Aviation

Department / Functional Area

1. Marketing
2. Brand Management
3. Marketing Research
4. Digital Marketing