Search Marketing Specialists For U.S-Based Brands

Asterix Communications
Dubai
AED 200,000 - 400,000
Job description

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Location: Fully-Remote (Work from Home), 9 AM - 6 PM EST

We're seeking experienced and dynamic Search Marketing Specialists to join our team, serving a diverse range of U.S.-based clients. Submit your application along with your video to be considered for these exciting opportunities.

Key Responsibilities:

  1. Campaign Management: Lead and optimize advertising campaigns on platforms like Instagram, LinkedIn, Google, Meta, Pinterest, and Amazon focused on lead generation, lead conversion, and customer acquisition.
  2. Strategy Development: Develop comprehensive paid media strategies that align with marketing goals and target the right audience segments.
  3. Performance Analysis and A/B Testing: Regularly analyze campaign effectiveness, conduct A/B testing to refine strategies, and ensure optimal performance.
  4. CRM and CMS Management: Utilize tools like HubSpot, Salesforce, and ClickUp for marketing operations assistance. Use advanced analytics tools such as Google Analytics to monitor and report on campaign performance.
  5. Budget Management: Manage and allocate campaign budgets effectively to maximize ROI.
  6. Ad Creatives and Copywriting: Design and develop compelling ad creatives, and craft engaging copy that resonates with the target audience.
  7. Diverse Campaign Strategy Experience: Develop and implement campaign strategies across various approaches including B2B, B2C, DTC, and lead generation.

What Success Looks Like:

  1. Lead Generation Efficiency: Your targeted campaigns have measurably increased lead quality and quantity.
  2. Campaign Optimization: Through rigorous A/B testing and analytics, you've refined advertising strategies to maximize ROI.
  3. Strategic Contribution: Successfully integrated insights to enhance the targeting and effectiveness of campaigns.

Qualifications:

  1. Proven Experience: At least 3-5 years in paid media management with significant experience in working with U.S.-based clients.
  2. Platform Expertise: Extensive experience in managing and optimizing campaigns on LinkedIn, Instagram, Google Ads, Meta, Pinterest, and Amazon.
  3. Analytical Proficiency: Strong skills in campaign analysis and using A/B testing to improve results.
  4. Technical Skills: Knowledge of HubSpot, Salesforce, ClickUp, and Google Analytics.
  5. Communication Skills: Excellent communication abilities to effectively collaborate with teams and report on campaign progress.
  6. Creative Skills: Experience in designing ad creatives and crafting compelling copy.
  7. Strategic Experience: Proven experience in developing and executing diverse campaign strategies for B2B, B2C, DTC, and lead generation.

This role offers a dynamic opportunity for a Search Marketing Specialist to significantly impact our diverse range of clients. If you are results-driven, skilled in digital marketing, and adept at navigating complex campaign landscapes, we invite you to apply and help propel our client's growth.

Application Process:

To be considered for this role, these steps need to be followed:

  1. Fill in the application form
  2. Record a video showcasing your skill sets
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