We are seeking an experienced E-Commerce Manager to oversee the development, execution, and optimization of our online sales and presence. The ideal candidate will be responsible for managing all aspects of our e-commerce operations including web design, market research, analytics, marketing strategy, and customer service.
Essential Requirements
Key Responsibilities:
E-commerce Strategy Development: Lead the creation and execution of strategic e-commerce initiatives that align with the company’s overall objectives, driving profitable growth.
Website Management and Optimization: Take full ownership of the website’s operational capabilities, including aesthetics, functionality, and content, ensuring a seamless, engaging, and efficient user experience.
Data-Driven Performance Analysis: Utilize advanced analytics to analyze each point in the growth marketing funnel, test and implement winning strategies to acquire and convert new eCommerce and subscription customers.
Third-Party Integrations: Leverage analytics tools to monitor key performance indicators (KPIs) such as click-through rates, bounce rates, and customer retention rates, and use this data to make informed decisions that optimize website performance and refine marketing and site strategies.
Operations: Manage day-to-day operations and develop, maintain operational procedures for the e-commerce activities, including order management, customer service, and fulfillment, ensuring alignment with business operations.
Product Management: Oversee the online product catalogue, ensuring it is reflective of the brand, aligned with market demand, and effectively promoted to maximize sales potential.
Promotions & Pricing: Manage product promotions and pricing strategies to align with inventory and sales objectives, including the introduction of new products and the phasing out of underperformers.
Customer Experience and Service Management: Handle customer service escalations, providing solutions for complex customer service issues that arise from online transactions.
Technical and Security Oversight: Ensure that the e-commerce platform is robust, secure, and compliant with all relevant regulations, safeguarding customer information and company data.
Vendor and Partner Management: Manage relationships with external vendors and technology partners to ensure they meet the needs of the business, negotiating contracts that favor the company’s interests.
Innovation and Market Adaptation: Stay abreast of emerging e-commerce trends and technologies, adapting and innovating the company’s approach to maintain a competitive edge in the market.
We request that candidates send their CV as a Microsoft Word document where possible.