Product Marketing Manager

At CNTXT, we leverage cutting-edge technology to provide your enterprise with data that customizes powerful base generative models, unlocking the safe and transformative value of AI. Our CNTXT Data Engine is equipped with all the tools and features you need to collect, curate, and annotate high-quality data. We offer robust capabilities to evaluate and optimize your models, ensuring that they perform at their best.

Who You Are:

You are a results-oriented marketing professional with a passion for performance-driven strategies. You have a deep understanding of product marketing and a knack for optimizing campaigns to drive engagement and revenue. You excel in analyzing data, identifying trends, and leveraging insights to create impactful marketing initiatives. You are a team player who thrives in a fast-paced environment and is excited about making a measurable impact on our business.

What You Will Do:

1. Develop and execute comprehensive performance marketing strategies for our products, focusing on customer acquisition and retention.
2. Analyze market trends, competitor performance, and customer insights to inform marketing tactics and product positioning.
3. Collaborate with cross-functional teams, including product management, sales, and content, to create compelling marketing campaigns.
4. Manage and optimize digital marketing channels, including paid search, social media, email marketing, and SEO, to drive traffic and conversions.
5. Monitor key performance indicators (KPIs) and metrics, using data to iterate and improve marketing efforts continually.
6. Conduct A/B testing and user experience research to refine messaging and optimize customer journeys.
7. Prepare and present regular performance reports to stakeholders, highlighting successes and areas for improvement.

Qualifications:

1. Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.
2. 5+ years of experience in product marketing or performance marketing, preferably in [relevant industry].
3. Strong understanding of digital marketing channels and analytics tools (e.g., Google Analytics, SEMrush, HubSpot).
4. Proven track record of driving growth through data-driven marketing strategies.
5. Excellent analytical, communication, and project management skills.
6. Ability to work collaboratively in a fast-paced, team-oriented environment.
7. Creative mindset with a focus on innovative solutions and performance optimization.