PR and Communications executive

Only UAE nationals will be contacted and considered for this opportunity

Job Purpose

Reporting to the Assistant Manager, PR and Communications, the PR and Communications Executive plays a pivotal role in managing both external and internal communications. This position is responsible for driving a cohesive communication strategy, promoting the company’s brand and ensuring alignment with the organisation’s evolving identity. A key focus will be fostering a strong internal connection across departments, ensuring that employees are engaged and informed through effective communication channels. The PR and Communications Executive will work proactively to strengthen the company’s public profile while building meaningful relationships internally and externally to uphold the brand’s image and integrity.

Roles, Responsibilities, Duties

Internal Communication:

1. Assist in implementing internal communication plans to ensure employees are updated on the company's key initiatives and the ongoing rebranding efforts.
2. Support internal campaigns aimed at promoting employee engagement and fostering collaboration across departments.
3. Assist with drafting and distributing internal newsletters and other materials, ensuring consistent messaging across all internal platforms.
4. Work closely with cross-functional teams to gather internal updates and communicate key company messages to employees.

External Communications:

1. Assist in developing and executing external communications strategies aimed at engaging communities and customers.
2. Support the drafting, translation and review of social media content and promotional materials.
3. Actively seek feedback and continuously refine external communications to optimise effectiveness.
4. Ensure a unified brand voice and tone in all external communications.
5. Collaborate cross-functionally with other departments to gather information, leveraging updates and activities to enhance communication outcomes.
6. Oversee the creation and distribution of community notices, ensuring that these important updates are communicated in a polished, professional manner that reflects the company’s commitment to customer excellence and community engagement.

Public Relations / Media related Activities:

1. Support the execution of the corporate messaging strategy, help train spokespeople and ensure communication is aligned with the company’s goals.
2. Build and maintain strong relationships with key media outlets to ensure effective communication channels and opportunities for coverage.
3. Manage crisis communication situations to protect the company’s reputation and interests with proactive measures and strategic responses.
4. Plan, execute and monitor the PR strategy and communication plan (internal and external) to ensure successful implementation.
5. Review and oversee press kits, press releases, media interviews, editorials and all other PR materials.
6. Help manage relationships with the PR agency to ensure alignment with the PR strategy and maximise media exposure.
7. Monitor and analyse press coverage relating to the organisation, industry and competitors, taking advantage of opportunities for positive media exposure and managing crises.
8. Conduct media monitoring and provide timely updates on relevant coverage.
9. Ensure consistency in corporate messaging and communication across various channels.
10. Assist in the coordination of the company’s participation in industry events, forums and exhibitions to maintain visibility.
11. Lead the preparation and submission of award nominations to promote the company’s achievements and reputation.

Qualification:

1. Bachelor’s Degree from a reputable university in Public Relations, Communications, or Marketing.
2. A Master’s Degree from a reputable university in Public Relations, Communications, or Marketing is a plus.
3. Proven track record of success in similar roles.

Experience and Skills:

1. Relevant experience in PR and Communication roles.
2. Excellent in media relationship building.
3. Strong interpersonal skills.
4. Confident, driven and dynamic.
5. Efficient & prompt in problem solving & taking necessary action.
6. Proactive.
7. Good writing skills in English and Arabic. Good command of English and Arabic language is a must.