Media Buyer (Experience as an Account Manager in Marketing Agency is Required)

Media Buyer (Experience as an Account Manager in Marketing Agency is Required)

PSI Abu Dhabi is seeking an experienced Media Buyer with a strong background as an Account Manager in a marketing agency. The ideal candidate will be responsible for planning, executing, and optimizing media buying strategies to ensure impactful campaigns that drive results for our clients.

Location: Abu Dhabi, UAE

Position: Full-time

About PSI Abu Dhabi:

PSI Abu Dhabi is seeking an experienced Media Buyer with a strong background as an Account Manager in a marketing agency. The ideal candidate will be responsible for planning, executing, and optimizing media buying strategies to ensure impactful campaigns that drive results for our clients.

Key Responsibilities:

• Media Planning & Buying: Develop, plan, and execute media buying strategies across various platforms (digital, social media, print, broadcast, etc.), ensuring campaigns are aligned with client goals.
• Account Management: Oversee client accounts, managing communication, expectations, and deliverables while ensuring top-quality service and campaign success.
• Campaign Execution & Optimization: Implement and manage campaigns, continuously analyzing performance data to optimize and adjust strategies for maximum ROI.
• Collaboration with Internal Teams: Work closely with creative, marketing, and analytics teams to ensure campaigns are executed smoothly, on time, and within budget.
• Client Communication: Build and maintain strong relationships with clients, providing regular updates and insights into campaign progress and results.
• Budget Management: Manage media budgets efficiently, ensuring cost-effective media buying strategies that align with client objectives and budget constraints.
• Market Research: Conduct market research to identify the best channels and strategies for reaching target audiences and delivering results.
• Reporting & Analysis: Provide clients with clear, data-driven reports and insights on campaign performance, highlighting successes and areas for improvement.

Requirements:

• Proven experience as a Media Buyer with a strong background in account management in a marketing or advertising agency environment.
• Experience in planning, executing, and optimizing media buying strategies across digital, social media, and traditional channels.
• Strong understanding of campaign analytics, KPIs, and how to measure and improve campaign performance.
• Ability to manage multiple client accounts and campaigns simultaneously, with a strong focus on client satisfaction.
• Excellent communication and interpersonal skills, with the ability to build and maintain strong client relationships.
• Proficiency in media buying platforms, analytics tools, and industry software.
• Strong organizational and time management skills, with the ability to prioritize tasks in a fast-paced environment.
• A results-driven mindset and problem-solving skills.