Marketing Team Leader - hybrid work

Are you proficient in digital marketing strategies?
Do you know how to target finance and crypto-focused audience?

If so, we have a remarkable opportunity for you! Based in the vibrant city of Dubai, but with the flexibility of a global reach, our client is a leading entity specialized in FinTech solutions and pioneering technology.

We are searching for a dedicated Marketing Team Leader to help the company grow and help with their digital marketing strategy.

What your responsibilities will include:

• Implementation of a complex strategy for Digital areas
• Control and management of the main marketing areas: Performance (IOS/Android/Web), Retention (Push/Email), Partnership
• Building end-to-end analytics of all channels and data visualization
• Craft plans and master budgets
• SEO expertise
• Exploring market trends, discovering innovative solutions, and testing bold new ideas
• Collaborating with the development team to create clear, detailed technical specs for IT enhancements that bring marketing projects to life
• Collaborating with departments and making a compelling case for prioritization

Qualifications:

• At least 3 years of hands-on experience in a similar role
• Proven success in launching, scaling, and optimizing social campaigns, with a specialty in content marketing and ASO/SEO that drives results
• Expert Google Analytics user
• A sharp eye for compelling ad copy and standout visuals.
• Must-have expertise in B2B, with proven experience in fintech and crypto.
• Fluency in English

Preferred Qualifications:

• Experience with niche and local Ad Systems (Crypto Ad Networks, Teaser Networks, Baidu Ads, Naver Ads)
• Experience with Web and Mobile campaigns
• Experience with Amplitude
• Knowledge of Russian is a plus

Joining us means you'll enjoy:

• A vibrant and innovative work culture encouraging creativity and teamwork.
• Vast opportunities for professional advancement and skill enhancement.
• Flexible work arrangements and the potential for international work exposure.
• Permanent contract or B2B contract

Sounds interesting? Send us your CV by applying to this page!