Marketing Specialist

Job Description:

We are seeking a proactive Arabic-speaking candidate to work closely with the Marketing Manager. The candidate will be responsible for implementing marketing strategies and driving ASUS business growth across the UAE and GCC regions.

Key Responsibilities:

1. Plan and develop the ASUS (GTM) strategy to align with business goals in the UAE and GCC.
2. Collaborate with the sales team to align marketing strategies with sales goals and develop B2B marketing programs to achieve these targets.
3. Oversee the execution of B2B marketing programs, ensuring ROI is effectively monitored, recorded, and analyzed.
4. Develop a strong understanding of vendor funding requirements and ensure the execution of approved plans in compliance with guidelines.
5. Assist partners in implementing B2B marketing programs to boost product sales within their customer base.
6. Prepare marketing collaterals and various types of assets in coordination with the graphic designer aligned with the brand guidelines.
7. Monitor and manage marketing expenses within the agreed-upon budget, in collaboration with the Marketing Manager.
8. Plan and organize commercial product launches, sales training sessions, and other marketing events led by partners and business teams.
9. Support B2B partner marketing efforts, including trade shows, online advertising, and campaigns to build brand awareness.
10. Localize and customize sales/marketing tools for B2B customers and ensure creative assets are tailored to drive sales.
11. Coordinate for PR activities to drive brand awareness and visibility in the market.
12. Oversee the maintenance and content updates on the partner portal, ensuring all information is current and relevant.
13. Maintain excellent attendance and punctuality to ensure smooth operations.
14. Perform any additional duties as assigned by the Marketing Manager.

Qualifications:

1. Degree in Marketing or relevant field.
2. Four years of prior related experience.
3. Strong time management and organizational skills.
4. Excellent multitasking skills.
5. Great interpersonal and communication skills.
6. Arabic speaking & should be open to travel within the GCC countries as required.
7. Tech Industry experience is preferred.