Marketing & Paid Media Operations Manager
Job description
Supports Marketing & Paid Media teams by managing tools, tracking, and training to optimize campaigns.
Key Responsibilities
- Manage Google Analytics, Tag Manager, Ads & social ad platforms.
- Set up goal tracking, UTMs & third-party banner ads.
- Oversee ad accounts, tracking scripts & agency collaboration.
- Maintain marketing tools & supplier contracts.
- Train teams on marketing tech & best practices.
Skills
- 5+ years in marketing platforms & tracking.
- Google Analytics, Tag Manager & Ads certified.
- Social media ad platforms, tracking scripts & basic HTML/CSS.
- Detail-oriented, proactive & great communicator.