Marketing Officer

Khansaheb Civil Engineering is hiring a B2B Marketing Officer to lead brand positioning, client engagement, digital marketing, content, and internal communications. This 360-degree role requires a proactive marketer with a solid B2B foundation, balancing strategy and execution while collaborating with stakeholders to enhance market presence.

Key Responsibilities:

1. Strategic Marketing & Brand Positioning
   • Assist in developing and executing marketing plans that align with business objectives.
   • Enhance brand awareness and positioning by ensuring consistent messaging across all channels.
   • Manage and update the company website and ensure its alignment with SEO best practices.
   • Plan and execute Social Media posts and campaigns that align with the Marketing strategy and goals.
   • Track and analyse digital marketing performance using tools like Google Analytics and LinkedIn Insights, providing recommendations for improvement.
2. Public Relations & Industry Engagement
   • Identify and coordinate opportunities for thought leadership, speaking engagements, and industry panels.
   • Support media engagement and monitor brand presence in the market.
3. Client Engagement & Business Development Support
   • Develop targeted B2B marketing materials such as case studies, capability statements, and presentations.
   • Plan and coordinate corporate networking events, industry conferences, and client meetings.
4. Internal Communications & Employer Branding
   • Support internal newsletters, employee recognition programmes, and corporate updates.
   • Assist in promoting Khansaheb as an employer of choice, ensuring visibility of employee success stories and company culture.
5. Event Management & Award Submissions
   • Support Khansaheb’s participation in key industry events, trade shows, and award programmes.
   • Manage event logistics, branding materials, and post-event marketing initiatives.

Desired Candidate Profile

Key Requirements:

1. Bachelor’s degree in marketing or business with Marketing Specialization
2. Excellent command over Marketing and Communication principles
3. Strong copywriting and content creation skills for professional and technical audiences.
4. A creative mindset with attention to detail and problem-solving abilities.
5. Knowledge of SEO, LinkedIn marketing, and digital analytics.
6. Proficiency in Microsoft Office (PowerPoint, Word, Excel) and familiarity with Adobe Creative Suite or Canva.
7. Ability to multitask, manage deadlines, and work independently.

Why Join Us?

• Work with a leading construction contractor with an unmatched reputation in the UAE.
• Gain experience in end-to-end B2B marketing, covering digital, PR, content, and event management.
• Be part of a collaborative team, working on impactful marketing campaigns.