Marketing Manager - Real Estate Exp. required

Job Responsibilities

• Develop and manage brand and project-specific identities, ensuring culturally relevant messaging across print, digital, and events in the UAE market.

Budget Management

• Create and track marketing budgets for efficient resource allocation, ensuring ROI from offline and integrated campaigns in line with UAE market dynamics.

Market Research and Collaboration

• Monitor UAE market trends, customer preferences, and competitor activity; collaborate with sales teams to refine strategies and target key demographics.

Media Buying and Partnerships

• Plan and procure media placements across key UAE platforms, negotiating with vendors for cost-effective execution and securing high-value local sponsorships.

Event Management

• Plan and execute exclusive UAE real estate events, such as launches and VIP gatherings, ensuring flawless logistics and a premium experience for clients.

Public Relations

• Build relationships with UAE media and influencers, oversee press releases, and manage award submissions to enhance brand visibility in the local market.

Customer Journey

• Design personalized experiences for clients in showrooms and sales galleries, creating bespoke sales kits and curating exclusive gifts for brokers and partners.

Compliance and Permissions

• Ensure full compliance with local regulations, securing necessary approvals from authorities like Trakheesi for all marketing and event initiatives.

Desired Candidate Profile

• 3 - 4 years of Real Estate Marketing experience in Strategy Formulation, Budgeting & Execution in Marketing.
• Based in the UAE
• Fluent in English; Arabic will be desirable.