With a unique legacy in dermatology as well as decades of cutting-edge innovation, Galderma is the leading company solely dedicated to skin and advancing the future of dermatology.
We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients and the healthcare professionals we serve every day. We aim to empower each employee and to promote their personal growth all the while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy and personal rights of every employee.
At Galderma, we actively give our teams reasons to believe in our ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create unparalleled, direct impact.
As the Marketing Manager you will develop and grow the brand portfolio maximizing the long term growth, profit and equity, in line with brand’s long term strategies for International and execute on ground plans. You will lead and inspire the Cx marketing team providing strategic direction and leadership to ensure effective development of and implementation of brand plans.
Responsibilities
- Lead the long term planning (LRP) for Cetaphil (baseline growth, innovation and brand expansion, geographic expansion ideas).
- Translate the LRP into meaningful Budget objectives in terms of topline, bottom line and media/trade investment for the brand across the Middle East.
- Work in a matrix organization with Global and Regional Team to customize the global vision and strategy to ME markets.
- Develop the ABP of Cx business in ME and drive the ideation and implementation of marketing plan for all platforms (advertising development, new product launches, in store campaigns).
- Lead 3 years pipeline development across platforms.
- Be fully accountable for the P&L with Sales Leaders.
- Participate and be the marketing leader in S&OP process (PMRs, Demand meeting).
- Assess commercial priorities for the business, set strategy and put in place a clear and focused delivery plan.
- Strategically lead and develop the brand portfolio communicating a compelling vision for growth in the context of META strategy.
- Overall responsibility and accountability for brand portfolio.
- Develop team members, coaching and managing to maximize potential and performance.
- Internal brand champion, building support and influencing at all levels across functions and with regional team to achieve business objectives.
Requirements
- Minimum of 10 years of experience in Marketing of Pharma / FMCG industry (dermatology / beauty experience is an asset).
- Minimum of 3 years of experience in Sales of Pharma / FMCG industry.
- GCC experience (direct KSA market is a plus).
- Rounded marketing professional with a mix of delivery and design roles including advertising and innovation development.
- Proven track record of building brands and leading teams in line with Galderma leadership expectations.
- Ability to make sound decisions and exercise judgment balancing strategic and tactical considerations.
- Strong communication skills and awareness of impact on others is essential.
- Credible influencing style coupled with excellent presentation skills with ability to formulate and project/visualize a clear strategy and effectively communicate complex messages.
- A true brand champion who thinks through the brand equity implications for any decision/activity.
- Arabic is an asset.