Marketing Coordinator

• Assist in the development and execution of integrated marketing campaigns, ensuring alignment with brand objectives and target audience.
• Conduct market research and analyze trends to identify new opportunities for growth and improvement in marketing strategies.
• Coordinate the production of promotional materials, including brochures, newsletters, and digital content, maintaining brand consistency.
• Manage social media accounts by creating engaging content and tracking performance metrics to enhance online presence.
• Support the organization of events, trade shows, or webinars, overseeing logistics and ensuring successful execution.
• Monitor and report on campaign performance using analytics tools, providing insights and recommendations for optimization.
• Maintain the marketing database by updating and organizing contact lists for email campaigns and outreach efforts.
• Stay updated on industry trends and competitor activities to inform marketing strategies and tactics.

Desired Candidate Profile

• Bachelor's degree in Marketing, Communications, or a related field is essential for foundational knowledge.
• 3-5 years of relevant work experience in marketing or communications, showcasing a practical understanding of the industry.
• Certifications in digital marketing or social media management will set you apart from other candidates.
• Experience in B2B or B2C marketing environments, preferably within the tech or consumer goods sectors, is highly valued.
• Fluency in English is required, with additional languages considered a significant asset, especially for international markets.
• Proficiency in marketing software (like HubSpot or Mailchimp) and graphic design tools (such as Canva or Adobe Creative Suite) is a plus.
• Strong analytical skills with the ability to interpret data and generate actionable insights for campaign improvement.
• Excellent written and verbal communication skills, essential for crafting compelling messaging across platforms.
• Demonstrated ability to work collaboratively in a fast-paced environment while managing multiple projects and deadlines.
• A proactive and adaptable mindset, with a passion for innovation and creativity in marketing strategies.

Employment Type: Full Time

Company Industry: Automotive, Auto Accessories

Department / Functional Area: Marketing, Brand Management, Marketing Research, Digital Marketing

Keywords: Marketing Research, Marketing Management, Marketing, Digital Marketing, Email Marketing, Social Media Marketing