Ensure that you fully understand the business strategy and positioning of the NH Collection brand, and that you are able to effectively articulate this positioning in the marketplace. This is a responsibility of ALL marketing professionals, regardless of their responsibility level.
Maintain a personal up-to-date knowledge on all NH Collection product and service offerings, and the products, services, rates and new developments of key competitors, and an awareness of general industry trends.
Assist with presentation of hotel information in the media, on industry websites and directories and all other relevant online and paper-based publications.
Collate and distribute media references to the hotel and the brand, and proactively circulate to all relevant internal parties.
Assist the corporate Marketing team in all marketing or public relations focused projects.
Conduct market research on competitor hotels within the industry that is seen as relevant and delivering competitive advantage to the brand, in that the research is valued and eagerly awaited by the corporate and operational leadership teams.
Maintain and continually improve the hotel library of photography, video and other electronic social media.
Solicit and obtain external sponsorship for promotions and special projects.
Support the development of new client contacts and the maintenance of detailed information on the potential revenues from these accounts.
Achieve all personal performance objectives, working with department leadership to ensure these objectives are met.
Take responsibility for your own professional development including strong financial literacy and negotiation skills, brand development, PR and marketing skills needed to become a future Marketing Sales Leader for NH Collection.
Maintain accurate management status reporting on business results, and associated action planning.
Practice effective cost control and adhere to internal procedures for approval of expenditure.
Actively participate in client familiarization trips, site inspections, sales trips and roadshows as required to meet the sales targets of the hotel.
Liaise effectively with all operational team members, providing support and information to ensure accurate delivery of our promise. In particular, this includes Sales, Front Office, Reservations, and Events team members.
Ensure that all paperwork associated with the work of the department is processed quickly and efficiently, including letters, emails, contracts and reports.
Assist in establishing and maintaining client databases, and using those databases in promotions and marketing campaigns.
Provide all assistance to guests and clients in a proactive, professional and friendly manner.
Qualifications
Passion in Marketing and Communication and willing to learn and grow.
Currently enrolled in or recent graduate from a degree program in Marketing, Business Administration, Hospitality Management, Communications, or a related field.
Excellent verbal and written communication skills for creating content and engaging with guests and partners.
Ability to generate creative ideas for marketing campaigns, promotions, and content creation.
Knowledge of social media trends and best practices for platforms like Instagram, Facebook, Twitter, and LinkedIn.