Contribute to the overall success of the business by providing actionable insights and recommendations based on analyzing ad & partners performance data.
Identify opportunities for growth & revenue generation from our partners through data deep dives and advanced analysis.
Run insights workshops with top CPG brands to identify opportunities & unlock more ad revenue opportunities.
Build/lead execution plans around biggest opportunities in collaboration with the markets and other regional owners.
Drive brand recall/brand awareness and customer insights studies to identify ad incrementality and consumer insights reports.
Utilize advanced analytics techniques (e.g. predictive modeling, segmentation analysis) to forecast future performance and support business planning.
Create comprehensive reports and dashboards that visualize key metrics, trends, and actionable insights for stakeholders.
Collaborate with different teams (Vendor experience, Customer experience, Pricing, etc.) to ensure effective and successful workstreams are getting implemented.
What did we order
Bachelor's degree in Statistics, Business Analytics, Engineering, or a related field; Master's degree preferred.
6-8 years of experience working with exposure to data analytics role as well as exposure to commercial topics; experience in eCommerce companies or market insights companies is a plus.
Ability to interpret complex data sets and draw out conclusions.
Proficiency in tools like Tableau, Power BI, or Looker, and able to optimize SQL queries for extracting data from databases.
Knowledge of Python or other languages used for data manipulation and visualization.
Proficiency in using analytical tools: Excel and Google Sheets modeling data visualization software.
Build easy-to-use dashboards to visualize Partner & Customer insights and performance data for stakeholders.
Project management skills: Ability to manage multiple priorities in a fast-paced environment; ability to drive prioritization when required.
Stakeholder management: Ability to work cross-functionally; ability to deal with senior stakeholders.
Ideally some FMGC and/or eCommerce experience on the commercial side.